Since the launch of Google’s Panda and Penguin updates in the recent past few months,…
Building and growing a successful website is definitely not the easiest task in the world. But, it’s not impossible. What you simply need to is some creative and innovative ways to drive targeted traffic.
In this article I want to show you why you should consider guest blogging as a traffic getting tactic for your online marketing websites. In fact, of all the traffic generating tactics used by online marketers today, guest posting ranks top of the list! Once you start using this powerful traffic getting strategy, you’ll be happy that you did.
Here are some reasons why you should use guest posting:
1. Establishing a Brand
One of the advantages of using guest posts is it will give your website the one thing it needs, a personalized brand. This is because once you post on revered websites, you’ll be seen as an expert. This will set up your website as a valuable resource. The best way to make sure this will happen is to only produce the best content possible. This is because your best content is likely to gain more of a reputation. Once you get your name out there you’ll receive a substantial amount of traffic, and by result you’ll gain a larger following.
2. Using SEO
Another benefit of using guest post is the possibilities of Search Engine Optimization (SEO). This is important, because it will allow your site to rise through the ranks of other websites. You can do this by getting on sites that have a substantial amount of traffic, enough to be in the top 5 on search engine results. The best way is to get these top sites to let you place a link on their website. This way, hopefully their followers will see your link and want to check your site out. For this reason, it’s essential for any website.
3. Additional Markets
An added benefit, which comes from using guest post, is getting to break into new markets. These are markets that you can only logically get into through using guest post. This is because, when you use guest post, you’re able to target these markets specifically. For example, you can write an article on a specific topic and place your link on the article, and then wait for interested parties to visit your website. This is the best way for any new website to get on the right track, and the only way to rise through the ranks quickly.
4. Meet New People
Another benefit of using guest post is the possibility of gaining new contacts. Networking is everything nowadays! However, there are probably some of you out there who are asking, what is the difference between new contacts and new markets? Well, it’s actually very simple; these new contacts will be able to give you advice and feedback so your website runs effectively. Plus, knowing these people will help you when you want to expand your online business. So, when using guest post, you’re really open to all kinds of possibilities. For this reason, anyone who operates a websites needs to consider these benefits.
Starting a new website is not an easy task, so you should make it as easy as you can. Through using guest post you’ll relief some of the stress that you’ll no doubt be feeling. But, with all the benefits that were just listed, why wouldn’t you want to give it a try?
The only thing you should have to do when posting a guest post is download the attachment and post it yourself into your blog. The guest author wants to promote themselves and if they want to do it they should send you a post ready to do that. Thanks for sharing.
I agree with you totally about sending a ready-to-post article. When I send guest posts to blogs where there is no option to register as a user, I usually send a html format and a plain text format. This is to easy the work for the host blogger. However, if guest bloggers are expected to register (as it happens on this blog) it will be a good idea to submit your post taking the time to format it so the host blogger will not spend much time in reviewing it.
Thanks for the comment.
I think guest posting is a great way to get “fresh” and “new” opinions onto your site. Also, it gives you a bit of break from writing. 😉
@Car Accident Attorneys,
You are right about getting fresh and new opinion on your site with guest blogging. But for giving you a break from writing, I think that is not really it. If you stay of writing as a blogger because you are publishing guest posts, you will soon discover that your blog will lose readership. You know, guest post cannot really take the place of your own “voice” on your blog. Once your readers have come to identify with your writing style, staying off and publishing only guest posts will harm your blog. Or don’t you think so?
Totally agreed with your points, Guest posting only helps you to get quality backlinks, relevant traffic but also gives you an opportunity to establish yourself as an authority in your niche.
Do you know that of all you listed I’m very much interested in “establish yourself as an authority in your niche?” That can do a whole lot of things for you. If you aim for that in your guest post, every other thing will fall into place – other webmaster will link to your posts, readers will eagerly promote your articles on the social media sites … You can name more!
That is why in my series on guest blogging, I encourage everyone to decide on what they want before writing their guest posts.
Hello there this is really a great help for those who are up to online business, the part that i really love here is the first and second, we must create a better and unique brand for our blog, this will attract many readers and visitor, aside from that, if we need traffic we must have an SEO to do it. they are special workers in raising one sites potential into the fullest. for example using back-link, content and many more.
I think if you do a guest posting, you should never copy these text to your own blog. To write a guest posting is a fair deal, you’ll receive a link and the blog owner receive the unique content.
very well define about guest posting on e-commerce site i have use this method. if i see any post and if i like this than i leave a comment because i can remember that i have visit this site in past.
It has many benefits like you can get backlinks, you can get bigger platform, you can get good popularity of your business also.
I am new on your blog and i really find a great post which you shared with us.Guest blogging is really a great source to get huge traffic for a site.i use this tact after read your blog.so thanks for sharing.
what a great post, i think using the guest blogging is very good and should be used on everyones website or blog. keep the great work up
Really helpful tips, and it is actually what I had been searching for. I’ve just started my new blog, and I have heard so much about the importance of linking to other freelancers. I think I should give your method a try and ask my friends for some testimonials. I unfortunately haven’t done anything like this before, so your useful tips could be very helpful for me. Thanks for sharing them!
I have always wanted to write a guest post on a few blogs. I will be writing one in the coming months. Guest blogging not only brings the much needed backlinks, but also helps one establish as a blogger whenever website is new.
thanks for your 4 valuable points about guest posting. These information definitely helpful to new beginners of online business. great service, continue this .. have a nice day.