How to Turn Customer Pet Peeves into Your Advantage

As a business person you are aware that your business exist to create customers and, that involves doing a whole lot of things to keep the customer happy.

Unfortunately, there’s no way you’re going to please all of your customers all the time. In fact, if you try doing so, you’ll definitely go crazy!

While its easy to say that the customer is always right you’ll however agree that this can be taken too far by some. For example, like when a customer is always complaining all of the time.

It’s annoying right?

Indeed. it’s not a problem for customers to have issues with your business because there is none that doesn’t have complaining customers. But then there are some complaints that are an annoyance. What we have come to refer to as customer pet peeves! But what does that really means?

What Is A Customer Pet Peeve?

Annoying pet peeves

According to Vocabulary.com,

“A pet peeve is an annoyance that’s nurtured like a pet — it’s something someone can never resist complaining about.”

This means a customer pet peeve is something that the customer has nurtured like a pet and has turned into a frequent subject of complaint. No matter what you do as a business this customer has a way of finding faults and complaining about it!

Now, while this could be annoying you can actually turn such complaints into your business’ good. For example, you can use such complaints to provide you with insight that will help you improve your business, products and/or overall customer experience.

So, when your customers do complain, don’t take it that your company is bad or that it has some serious issues. Rather take it that your company is like any other – it has its own faults. And, instead of focusing on how you can eliminate these faults you should rather focus on how you can move forward and adjust.

To do this, you need to understand the issues customers might have with your business and find ways to avoid them. In this post I want to share with you some of the common customer pet peeves that you need to watch out for in your business.

How is your customer service?

4 Common Customer Pet Peeves to Watch Out For

1. Excuse Me, I’m Talking To You

If your Twitter feed is filled with customers complaining that they have no way to talk to your business or engage with you, you have a big problem. This suggests that there is no relationship between business and consumer.

If that’s the case, there’s a good chance that customers are going to feel undervalued and unimportant. They hate this, and they will have no issue spending their time spreading their thoughts and feelings to other people who may have otherwise taken a chance on your business.

Correcting this is easy. Make sure that you always have an open dialogue with your customers. If there are any issues even on social media feeds, respond to them promptly, and you will dazzle customers with your speedy responses to their issues.

2. Hey, What’s Taking So Long?

That probably means that you have a problem with your turnaround time and more broadly your supply chain. Perhaps you never took your supply chain management masters, and as such you don’t know how to keep things rapid and efficient.

If that’s the case, then you could correct this by taking an online course, but the main thing to focus on here is making sure you deliver the goods promptly and keep a high level of quality in your service.

Handling supply issues, companies often jump towards the possibility of an outsourcing business. It’s not the worst idea in the world, but you do need to make sure that you can trust the company you choose to handle things the right way. Otherwise, you’re just creating something else for customers to get irritated at.

Shocked And Appalled!

3. I Am Shocked And Appalled!

This isn’t so much as a pet peeve as it is something that will cause customers to scream ‘boycott’ at the top of their lungs.

Scandals in businesses are more uncommon than you think, but they do happen. If they hit the public spotlight or your consumer base gets word of them, it can have a crippling impact on sales.

To handle this issue, there’s a simple solution. Just make sure that you are doing what you can legally to stay on the right side of the line. Do this, and you shouldn’t have any issues with scandals taking town your company.

4. What A Rip Off

And finally, there’s the issue with prices. It’s not so much about how much you’re selling your products for but rather how much other people are selling theirs at. If your price isn’t competitive, you will struggle to keep customers on board and buying from your business.

So, do your research and make sure that a key competitor isn’t undercutting you.

Conclusion

Eliminating customer frustrations is a sure way to making your business more successful in the marketplace. If you note the above customer pet peeves and find ways of taking care of them then you can be sure of having more and more happy customers and of course, more success.

4 Essential Tips for Running a Successful E-Commerce Business

Do you have dreams of setting up and running a successful ecommerce business?

Does the prospect of operating your own successful business from any location in the world, while creating the life of your choosing, appeal to you?

In the recent past, the ecommerce economy has witnessed a rapid upward growth. For entrepreneurs this is both exciting and intriguing and so, if you’re truly interested in starting your own ecommerce business there’s no better time than now.

What Is Ecommerce Business?

E-commerce business, also known as electronic commerce or digital commerce, is simply is a way of carrying out business over the internet. With the growing popularity of the world wide web and of course, improvement in technology that has enabled more and more people to access the internet, business transactions between companies and consumers carried out online are now a common thing. Consumers can now easily purchase products and services over the internet using their credit cards and get their purchases delivered through mail. One great example of an ecommerce site is Amazon.com.

Running a Successful eCommerce Business

Why Should You Care About Ecommerce Business?

Apart from the fact that the internet has greatly impacted how business transactions are conducted in the past few years, as an entrepreneur you should indeed be excited with the prospects of an ecommerce business for a number of reasons.

For example, you can extend your business reach beyond your local boundaries since the internet is global and not restricted by any physical boundaries. Besides, starting an e-commerce business is easy and inexpensive. Most e-commerce websites can essentially run themselves once they reach a certain point of success. And, as we have mentioned earlier, the prospect of growth is huge with more and more people turning to the internet to make their purchases.

Another reason why you should care about this is that recent stats about ecommerce businesses have shown that for the past decade or so, overall online sales volume have increased dramatically each year. Selz, an online selling tool, reported recently that online shopping and ecommerce is expected to grow by 8 to 12% in the next few years with sales in the United States alone going for between $427 billion and $443 billion.

Beyond this, the report also indicated that people are spending more money each time they shop online while BI Intelligence forecast indicates a spending of up to $632 billion online in 2020 for consumers in the United States!

Ecommerce Business Growth Stats

If you ask me, these are indeed interesting figures which any proactive entrepreneur would want to take seriously. However, if you expect to see results there’s the need to approach it in the right way.

So, whether you already have an existing brick-and-mortar store and you have plans of launching an ecommerce branch or you simply have plans to launch a brand new ecommerce business, you should be willing to put in the time and effort to produce the expected returns.

In my research I’ve uncovered some common specific qualities that many of the current owners of successful online e-commerce sites have. Note and implement these tips in your ecommerce business and they would definitely help you get off on the right foot.

How to Run a Successful E-Commerce Business

1. Treat It Like A Real Business

Just because the business is online does not mean that it shouldn’t be treated with as much regard as a real, brick-and-mortar store. If you truly have a desire to grow your business into a massively successful one, then you need to treat it as if it is already one.

An e-commerce store is a real store and should be treated with the same respect as the CEO of a multi-million dollar business.

Ecommerce business secrets

2. Use the Right Software

As an online business owner, it is essential to find the right software to run your business. One of the bigger choices you will have to make when it comes to software for an e-commerce business is the choice of an online shopping cart system from a reputable company such as www.1shoppingcart.com.

For many online business owners, choosing the right software for each area of the business is fundamental for the success of the entire operation. Scalability, marketing tools, security concerns and other factors all have to be taken into serious consideration when looking for software options. Choosing the best software should not be taken lightly.

3. Find Your Target Audience

One key part of running a successful business is correctly finding who your target audience is. A lot of businesses that don’t succeed have failed to take this seriously. Without knowing your niche, you can end up wasting a lot of time, money and resources on marketing to the wrong audience which won’t covert to customers.

Finding your correct target audience will rely heavily on your products and the focus of your business. If you can correctly figure out your target audience, you will be in a much better position to bring in steady amounts of leads.

E-Commerce Success Tips

4. Allow Customers to Be Brand Ambassadors

There is nothing better for the success of a business than to get glowing recommendations from satisfied customers. It adds credibility to your business, products and brand.

Collecting and sharing all of your reviews and testimonials regularly will encourage more participation and sales from your website visitors. While you are able to talk your business up as much as you like on your own, it is ultimately what your customers have to say about your business that will make or break the success of your business.

Conclusion

Ultimately, how big you will grow your ecommerce business is up to you. You’ll need a lot of hard work and determination. Most successful ecommerce shop owners have reported periods of failure before seeing and substantial returns.

However, no matter how long it takes success is sure if you don’t give up. You simply need to fully understand what you want out of your business in order to find the ambition to make it a reality.

The One BIG Lesson I Learned About Building a Successful Online Business After 7 Years PLUS Online!

Do you love football, (soccer if you prefer that)?

You do, right? So do I!

Now, one thing I’ve noticed whenever any team is playing is how nearly everyone who is watching the game is an ‘expert’. One common thing you’ll notice with these people, whether they are watching the game in the stadium or at home via their television sets, is the ‘expert’ tips and ‘technical’ advise they ditch out.

Whenever a player make a wrong move on the field of play resulting in some missed chances, these ‘unofficial coaches’ would say all sort of unprintable words. Most times they dish out instructions of what players should or should not do.

In fact, the way most of these self assumed experts carry themselves while watching the players struggling to make good their act, you’d think they will perform wonders if they are given the opportunity to be in the field of play. But give it a try and you would only regret the result!

Succeeding online and playing football

Now, I know you’d be wondering what has the Web Income Journal has to do with football game. No, my concern here is not about playing football but about the attitude of many who want to make money online.

You see, the fact is when you are on the outside you could easily fall for the notion that building a successful online business is an easy thing. This is why many of us were pulled in by the smooth talk of online marketers who presented making money online as something you can achieve simply by putting up a website or blog.

But all that was only a DREAM!

I’m being honestly frank here!

If you have been online long enough then you would agree that internet marketing is not about working in your pajamas, even when you could choose to do so. It’s also not about loafing it out at the beach with your lap while the money roll in!

One thing you must understand is that those figures that’s being flashed at you in those sales letters are results of long and tedious days and nights of toil and sweat. Sometimes, even years.

So, if you desire success online you should be ready to put the investment of time and effort.  Never think success online come simply by sheer luck. You don’t just casually ease into earning millions on the net.

As I mentioned a few days ago, the Web Income Journal blog, as it’s today, will be 7years in a few days time. In this post I want to share with you the essential ingredient I’ve found to be a must-have if you want to build a successful online business.

Online Business Success

I must say that of all that’s required to make a success of your online dream, this top the list…

Alright, let’s get it on…

The Essential Ingredient for a Successful Online Business

Have a Right and Healthy Mindset

As I’ve mentioned earlier, many of us started online with a wrong mindset. We had some funny ideas about making money online. But I can tell you today that was really FAULTY foundation. I’m only here today because I jettisoned that mindset after I realized the problem with it. And, I’m grateful I did else I would have packed up my acts a long time ago!

One thing I can say is that over the years there are many bloggers that have interacted with this blog at one time or the other. Over time I have discovered that many of these blogs have dropped out of the blogosphere. Many of these blogs had an “appearance of success” when they were up. But as you’ll agree with me, you don’t ditch a winning team, or do you?

I dare say that of the many that are dropping out of sight, most got it wrong somewhere. And, in most cases a wrong mindset is the culprit!

Now I must say I may not have the qualifications to make such a grave statement but after about 7+ years of being online, a period within which I have tried my hands in different online business models – niche sites, affiliate marketing, bum marketing, article marketing, blogging and even Kindle self-publishing, I think I can read the handwriting on the wall whenever I see one!

So my intention in this post is not to sound pompous but to help you see the truth so that you can achieve your dreams online. If you truly want to escape being one of the dotcom failures, work on your mindset. Period!

Online success strategy

Wondering what really is the right and healthy mindset for succeeding online?

To help you understand this let’s look at it in the areas of what it IS and what it is NOT.

What it IS:

1.  A right and healthy mindset IS the willingness to work as hard and as long as is necessary to achieve the goals that YOU have set.

2.  A right and healthy mindset IS the willingness to take the time to make a good, solid business plan that is based upon sound business principles.

And what it is NOT:

1.  A right and healthy mindset is NOT the belief that success will be easy, quick or painless.

2.  A right and healthy mindset is NOT just jumping in feet first and hoping for the best. The best that can happen under those circumstances is that you’d get out with nothing more than two cents to your name.

From the above you’d understand that those who believe that they can build a successful internet based business without putting in the required time or effort are simply doomed to failure from the very start.

I’m sure you don’t want to set up your online business to self-destruct!

Again from what is presented as the right and healthy mindset, you will notice that there’s the need for setting goals and making a business plan based on sound business principles. This is because building a business online is pretty much the same as building a business off-line, with a little difference in approach. It is important therefore that if you lack any knowledge in the area of your business focus, never hesitate to get it whatever the cost.

Of course, a right and healthy mind set may not automatically guarantee success online but note this very carefully, a wrong and unhealthy or unrealistic mindset will most assuredly, as the day follows the night, guarantee failure! So get the right mindset because this the first cornerstone that must be laid if a successful online business is to be built.

I’ll love to hear your thoughts on this. Share with us in your comments below.

[NOTE: This post was actually done a few years ago but then it’s still ‘fresh’ and to the point for a 7 year anniversary post. And so, I simply ‘brushed’ it up a little. Do enjoy!]

How to Avoid Being An Online Business Failure!

When you hear things like, 90% of new businesses fail in their first 5 years, what is your reaction? Do you just overlook it with a wave of the hand? Are you appalled by such stats?

Fact is, I’ve always wondered why, with the available information today, many wannabe online entrepreneurs still fall flat on their faces with their online business. For me, it’s really worrisome. I just can’t imagine why the high failure rate.

And that is why for some time now I have been researching and studying this topic. If you have read most of my blog posts for the past couple of years you will discover that I’ve tried to, in one way or the other, proffer some help. So this post is actually an addition to the many others that are already published on this blog. Just take a look at the related posts section below this post for more on this!

Okay back to the question, why the high rate of online business failure despite the available info on the net today?

First…

Some Misconceptions About Doing Business Online

Of course, there are a number of reasons. But before we look at that it is important to say that success happens online because of some very important factors.

Success happens because people have the right ideas about internet marketing and how it works…

…and

Success happens because people do not expect to get rich quick or become millionaires overnight without lifting a finger; as most gurus will want to make you believe!

So, if you jump into starting an online business with the notion that you can get up and go to work whenever you want you will only be setting yourself up for failure. Those who think they can work when they feel like it and still make a living online are living in dreamland. It will never happen!

If you have these false hopes then you better do a rethink.

Again you can’t expect to build a successful business online by simply getting a website built and hanging out an ‘open for business’ sign. The world isn’t going to line up and hand you their money because you have setup a website!

You must understand that online businesses do not run on auto-pilot without your personal input. Yes, it’s true that you can automate most of the workings of the business but that does not take away the place of putting in the right amount of work, especially if you’re just starting out. Most of the internet marketing gurus who entice you with their hyped up sales-letters have already paid their dues in this area. So, do not believe them when they tell you this in their bid to sell you their push button solutions.

It’s important therefore that you get this clear that success online has never happened overnight for anyone and it won’t happen over night for you!. You must be prepared for the time investment if you desire to be successful.

Common Reasons Why Many Internet Business Startups Fail

Lack of basic business knowledge

1. Lack of Basic Business Knowledge

All businesses have two things in common. They are BUSINESSES and therefore be run like BUSINESSES!

Anyone who desires to build a successful business need to understand the accepted practices of running a business. They need to understand simple and basic ideas like acceptable over-head expenses in relation to projected income. Internet entrepreneurs need to understand profit and loss and what constitutes each.

A college degree in business is not essential for a digital entrepreneur to be successful but it sure wouldn’t hurt. Just some basic business knowledge is absolutely vital.

If you have a hard time balancing your personal check book, you probably should keep your day job and forget about starting an internet business.

It is true that you can hire accounting firms that will tell you whether or not you made a profit but not how to make it. If you have no business background you need to, at the very minimum, get some good business advice before you even consider opening an online business.

The fact is all successful businesses operate on sound business principles. Successful businesses aren’t accidents. The proof is in the numbers….only 10% of new internet businesses are successful or are even still in existence after the first 120 days of operation!

It is not even reasonable to expect to make a profit from a new business enterprise for many, many months.

You must have sufficient resources available to not only launch your business but provide for your own personal needs for an extended period of time. It’s called ‘capital’ and there is no way around the need for enough of it.

The good news is that, just as I have said earlier, there are enough info out there to help you out. A simple visit to Amazon.com will open a whole of possible help to you. Better still here’s a top recommended resource: Go It Alone

Go it Alone - Kindle Book

2. The Wrong Mindset

You’ve most likely heard the phrase, “He has an attitude!” This is usually a derogatory remark made about a person with a disagreeable attitude.

But the word ‘attitude’ is an important one when discussing internet marketing start-ups. A good attitude…a good mindset can’t insure success but a bad attitude and a bad mindset can certainly guarantee failure!

Here are some wrong attitudes that will absolutely guarantee failure:

1. I can work when I want to -Wrong, wrong, wrong! You can’t just work when you feel like it. You have to expect to put in many long and very tedious hours of very hard work to make a new internet enterprise succeed.

2. I can get rich quick – You couldn’t be more wrong and you are not only wrong but you are putting yourself in danger as well. There are bazillions of crooks out there on the internet who are waiting for their next easy prey and if you are looking for a quick way to get rich, you ARE the next mark.

It is possible to make a very comfortable living with internet marketing enterprises but if anybody ever tells you it is quick or easy, they are deceiving you.

3. I don’t need a business plan – There you are…wrong again! Internet business is BUSINESS. The same business principles apply to online businesses as they apply to any brick and mortar business. It is imperative that you have a plan for success that is based upon these sound business principles.

4. When you have an internet business of your own, you don’t have a boss – Wrong again! You are your boss. If you aren’t a good boss who sees to it that work is accomplished on time and in full, you will doom yourself to certain failure.

Unless you are a boss who sets up a working schedule and establishes goals that must be met, you will find yourself working at a job under a boss who does do those things and maybe for minimum wage!

Build your own dream or someone else will hire you to build theirs!

So, How Do You Optimize Your Possibilities for Success?

The thing about starting a business…any business…..is that there is no guarantee of success under any circumstance. Even big international businesses can fail at new business ventures. Failure is always an option but the possibility of success can be optimized.

You can optimize the possibility of success by:

1. Having a good solid business plan in place. There is an old saying: “Those who fail to plan, plan to fail”. A detailed set of plans for success will greatly help. You need to have the steps from getting from point A to point B listed in great detail that include realistic cost estimates for accomplishing each step.

2. Expecting to work very hard to accomplish your goals. Never expect anything to be easy. You will be right most of the time because things are rarely as easy as they look. Each step toward success requires work, time and patience. Sometimes things don’t work out right on the first try. You have to be willing to try again and again until you do succeed.

3. Not falling for get-rich-quick schemes. The internet woods are full of those who prey upon those who are looking for quick and easy ways to become rich. Those ways do not exist. Get over the idea that there is an easy way out. There is NOT.

Please remember those statistics – 90% of all new internet businesses fail in the first 120 days!

You don’t have to be part of that majority. You can become a part of the 10% minority.

Will love know what you think of this post. Kindly share in your comments below.

How to Start a Business Online From Scratch: 3 Simple Tips to Get You Started!

Are you thinking of starting your own online ? Do you have dreams of becoming your own boss the easy way?

You are definitely not alone. With the number of layoffs increasing by the day in recent times, many entrepreneurially minded persons have taken to the internet to start their own businesses.

Of course, your reason may not be as a result of job loss. Probably you want to start that business because you desire a better lifestyle for you and your family. Or, maybe you are already tired of working for others and you want to step out to be your own boss!

How to start your own online business

Now, no matter your reason for wanting your own business, you must understand that creating your own online business is not an easy thing to do. There are many forces out there conspiring to frustrate your efforts. It doesn’t matter the hype you may have been fed with, building a sustainable business is not milk and butter!

Does that mean it cannot be done?

The answer is, NO!

Millions have done it and you too can do it. All I’m saying is that this is not the type of project that you should become involved in if you do not know exactly what you are doing. You need is to make the right preparations to ensure you have all your ducks in a row before you officially .

From my years online and from what I have seen in many others, there are a number of critical steps you need to take before you will be able to get your site up and running. Let me share with you the top 3 things you need to do.

3 Critical Steps to Starting a Sustainable Online Business

1. Get An Experienced Web Designer

A web designer is essential to your success

To have a you need a well-designed website. This is why your first step to a successful online business is hiring an experienced web designer; preferably, someone who has worked on many sites similar to the one you are going to create.

You must understand that your business website will play a vital role in your success or otherwise. In fact, you will never be able to achieve massive profitability if you have a substandard site that moves very sluggishly and has many glitches. This is why it is not an overstatement to say that the web designer you hire will be the most important person in your entire operation.

Visitors to your business site will, most of the time, judge your business based on your site and not the products or services that you provide. This might not seem fair. However, it is the reality. As you do know your website is the first contact they have with you and first impressions do matter!

Besides, when people visit your site, they will want to look around it for a few minutes. If it looks unimpressive or if it moves sluggishly they will leave and do their shopping elsewhere. This is another good reason why you should ONLY hire a web designer who has at least six years of experience.

Ideally, the person you hire should have designed other sites that are in the same genre as your desired site. This will allow the design process to go more smoothly.

Recommended Reading: Top 7 Small Business Website Mistakes and How to Overcome Them

2. Decide On a Campaign for Your Online Business

Design a marketing strategy for your online business

This is where many wannabe online entrepreneurs fall flat on their faces. They spend a fortune in getting a talented web designer to build for them a great website. However, they wait in vain for that much-desired website traffic. Build it and they will come is only true in the Field of Dreams!

You may have the most beautiful website with all the whistles and bells and built by the most talented web designer; but if the general public is unaware of your online business, it will amount to nothing. Your top priority should be to get the word out about what your business does and the products it sells. It is imperative to do this effectively so you can start generating a profit as soon as possible.

There are a number of ways you can choose to go about accomplishing this goal. One of such is to hire a professional marketing company to design a marketing campaign for you. Besides, you should also create various accounts for your business.

3. Thoroughly Test Your Site Prior To Launching It

Test your site before launching

This is very crucial. You need to be certain that all aspects of your site are in working order before the public accesses it. It is therefore, important that you test your website before launching it.

Some of the critical things you need to test out are the website shopping cart, the search feature, the videos, if you have any and of course, all of the other things on your site which you know are critical to the running of your online business. This is to ensure that there are no glitches when you finally launch. It will be embarrassing to the reputation of your business if you launch a site that has problems.

Recommended Reading: Top 3 Mistakes to Avoid When Starting a New Business

Conclusion

Starting your own online business is definitely the quickest route to becoming your own boss in today’s economy. However, to ensure that you don’t become one of the statistics of failed online businesses, it is important that you carefully put the above tips into consideration. To be forewarned they say, is to be fore-armed! Overlooking these simple tips could be costly.

Top 3 Mistakes to Avoid When Starting a New Business: Neglect These to Your Own Detriment!

Any person will testify to the fact that when starting a new business there’s a lot to navigate. No matter what anyone will tell you, you’ll need to put in a lot of time, money, and effort to make a success of any business venture.

It’s really tasking!

With so much to think about, it’s not a surprise that sometimes things slip through the net. Now, while there are some things that it’s okay to forget about, there are others that can cause all sorts of problems if you allow them slip through. But this is really where most business owners make a whole lot of mistakes when starting a new business.

Now, as I have just mentioned you cannot take away the element of risk with running a business. There are hundreds of things that could go wrong. But that doesn’t mean you should allow those common ones, which can be avoided by all means, to sabotage your success.

Hulk Hogan on making mistakes

In this post I want to highlight the most common mistakes business owners make when starting a new business. I will also briefly point out the impact these mistakes can have on your business if you allow them slip through.

So, if you’re thinking of starting new venture in the coming year or you already own a business but you know things are not the way they should be, then you will want to read this post very carefully. This will help you protect yourself and your business from any unwholesome experiences in the days ahead.

Avoid These Common Mistakes to Protect Yourself & Your Business

1. Not Securing Your Trademark

Coca Cola Brand Image

Just for a minute, imagine that you are the founder of Coca-Cola. You launched your business but made the fatal of not securing your trademark – aka your famous red logo. This was because you didn’t think it was necessary. This meant that another brand was able to trademark it and claim it as their own, and now they use it to make their drinks seem more appealing to consumers. You’re no longer able to use it, so you’ve basically got to start your business again. This is because everyone thinks that the other brand using your trademark is you.

What a pickle to be in. The worst thing is that this whole predicament could have been avoided. If you’d opted to use a company like Secure Your Trademark to protect your trademark, you wouldn’t have had this issue. You may not be the founder of Coca-Cola, but your business’s trademark still needs protecting. Unless you want someone else to use it, that is.

2. Failing To Take Hacking Seriously

Mack Zuckerberg on making mistakes

A lot of business owners presume that hacking is only something that affects massive companies, not small startups. However, that’s not the case. Hackers aren’t fussy about who they target; they target anyone and everyone. So, regardless of the size of your business, you need to take the risk of being hacked seriously.

This means having strong passwords that can’t be easily guessed on everything. From email accounts to cloud storage, everything needs a secure password. It means having IT support to ensure that you’ve got adequate online security in place. It’s also a good idea to encrypt sensitive files. This is to ensure that should they be hacked, they can’t be understood.

3. Not Taking Employee Rights Seriously

Do not neglect employee rights

Whether you have four employees or 400, you need to take employee rights seriously from the start. A lot of business owners don’t make an effort to get to grips with employee rights and end up in a sticky situation because of it.

If you don’t think that you have time to deal with employee rights, get the support of an on-site or virtual HR team. As a , you need to take any complaints from employees seriously. Whether they’re about sexual harassment or unfair dismissal, you need to take them seriously. Because if you don’t, you could end up in court being sued.

Conclusion

It doesn’t matter what type of business you are starting, these mistakes could frustrate your efforts if you allow them. But that shouldn’t be having learned how potentially dangerous they could be. You can’t afford to give room for any error in this matter. Use this knowledge to protect yourself and your business starting now, instead of adding to the many risk of running the business.

This quote is right on point:

“Everybody says, mistake is the first step of success” but the real fact is,.. correction of mistake is the first step of success!”

Correct mistakes to make progress

Should I Get A Professional To Build My Business Website? [FAQs]

Having a quality presence for your business is a MUST these days. This is because many businesses now depend on online trade to carry out their operations. But even businesses that aren’t running an online shop, or providing some form of online matching service, need a quality site.

Why?

Simple, when anyone hears about your company for the first time, they’ll go straight to your website to find out more about you. This means, the way you present yourself online is important since how you’re perceived by your potential customer matters a great deal to your business success.

So, having the right image could mean the difference between gaining their business and not. If a customer arrives at your website and it looks, amateurish; or if it looks like the web page was made back in the 1990s, it’s going to put them off.

Professional website design

Now, you could opt to make your own website using a free website maker. But it’s unlikely that you’re going to be able to produce a site that looks professional and actually meets all your needs. If you’re doing anything other than the most basic of blogs, it’s probably a good idea to think about investing in professional web design.

Here are top reasons why you should invest in a professional webdesign:

1. Get a Great Design

This is perhaps the top of the list of reasons for choosing to go with a professional, rather than . Professional website designers have an uncanny ability to generate the look that you want. This is the case even when your instructions seem garbled and confused.

They know the industries they’re making websites for, and they get what works in those industries and what doesn’t.

They will also allow you to escape the generic, template look of DIY website builders like Godaddy and Wix. Customers will get the sense that you’re a true professional, and your company has significant backing.

One last thing before we move on. Don’t forget that Google ranks your website on both desktop and mobile versions. Professionals will make sure that your site is optimized for both.

2. Customize Your Site to Your Brand

If you’ve got a company logo or company colors it’s often hard to seamlessly integrate these into your website. A good web designer, on the other hand, will be able to consult with you on exactly how you want your logo to be integrated. And they’ll probably come up with a theme to match.

3. SEO  Optimization

Getting somebody to optimize your website for search engines is essential. It can mean the difference between to your website and not.

It might seem like a straightforward task, but ensuring that your website is optimized is far from easy. Often the searches people make when they’re looking for the service you provide are not what you think.

Professionals like Pixelate Web Design Services have tools at their disposal to find the exact words most commonly used in your industry. They can then use these to optimize your website’s SEO.

4. Ongoing Support

Finally, business needs change all the time. That’s why quality website builders will always offer ongoing technical support. Some even offer tutorials on how to make edits to your website so that you can make changes on the fly.

Conclusion

There’s no doubt that there are various free and DIY options out there for you to build your . As much as these options may come cheap at first ultimately, the cost will outweigh what you may have saved both in terms of finance and time. Getting a professional to do your business website from the beginning will help you not save now but in the coming years of your business operations.

Of course, you don’t have to take my word for it. So, if you think otherwise, why don’t you share your thoughts with us in the comments section?

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How to Resolve a Shareholder Dispute and Keep It from Affecting Your Business!

Do you own and run your business in partnership with a friend, acquaintance or relation?

Is your business now facing problems because of disagreements with your partner or co-owner?

Pooling resources together to form and run a business has always been an age-long practice.  Because of the various advantages accruable to this, not only traditional brick-and-mortar businesses form partnerships. Right now, many internet-based businesses are taking this route. In fact, many of the very popular and successful online businesses today are owned not by individuals but various persons who individually has a shareholding in the business.

The unfortunate thing however, is that partnership can sometimes go sour. Individual visions for the business could along the way become diverted. Relationship between the shareholders could go sour. And of course, these differences could seriously affect the performance of the business.

How to Resolve a Shareholder Dispute

So, what do you do when disputes arise between shareholders?

There are several options to be considered when you are facing a shareholder dispute in your business. As already mentioned, these can be potentially disastrous for your business. So, you want to resolve them as quickly and cleanly as possible. Unfortunately, that’s not always easy. But here are some options to try.

1. Compromise

Compromising is something that many people find hard to do. But when you have two people pulling in different directions, compromise is often the only option out there. If you can concede some ground and they can concede some too, the problem might be resolved in minutes! It’s all about finding that right trade-off. You can give them something that they want, and you can have something you want. Neither side will be entirely happy with the solution that is reached, but that’s the nature of compromise.

However unappealing it might seem to you right now, it’s surely best to put the dispute behind you as soon as possible, right?

2. Check the Law

These disputes can sometimes be resolved cleanly by consulting the law. When two people disagree on a certain issue, sometimes there is no way of coming to a resolution. But on other occasions, it might simply be a case of one person being right and the other person being wrong. If the law around shares and businesses lays it out in black and white, then no one can really argue with the outcome. This often takes time though. It means checking and rechecking laws and consulting past contracts that have been signed by those concerned. It’s something that should be tried if it applies to your situation.

3. Force Them Out

If things are so bad that you can’t possibly reach a settlement with the person who you are in disagreement with, forcing them out is an option. It certainly shouldn’t be the first thing that you try. But if nothing else is working for you, it is an option that should be looked at. First of all, offer to buy their shares. If they are as sick of the dispute as you are, they might be tempted to sell up and move on. If they are not willing to sell, this post on how to remove a shareholder from a Ltd company might help you. Some deals come with built-in departure option which can be triggered by a dispute too. So, consider that.

4. Work in the Interests of the Business

Sometimes, these disputes are not really about the business. Often, they are about personal disputes, agendas and vendettas. But these personal concerns should not be allowed to affect the performance or results of the business. So, if you are squabbling with a shareholder for no real reason, you should both aim to work in the interests of the business. This is much better for everyone. If you can both agree to put aside your differences and do what’s right for the business as a whole, everyone will benefit in the long-term. If this isn’t possible, you might have to consider the options discussed above.

Conclusion

Shareholder disputes are not a good thing for any business. You formed that partnership to get the best from your business. If, for any reason disputes arise it is important that you take actions and right on time. The above tips and suggestions will definitely help you resolve such shareholder disputes if they rear their ugly heads!

Top 3 Financial Issues In Business You Might Face As An Entrepreneur (Solved!)

As an entrepreneur, there are a lot of risks and problems you will likely encounter. Unfortunately, many budding entrepreneurs forget that there are a lot of problems that will present themselves once you own your own business. The reality however, is that these issues are critical to your success as an entrepreneur. It is important therefore that you understand what these problems are so you can avoid them and achieve startup success. If, as an entrepreneur, you fall into the trap of these issues, your business can suffer as a result.

One of the most common problems you’re going to face will be issues with finances. Running a business can be very expensive, and you need to make every penny count. Have a look at the following common financial problems you can expect to face as a business owner and what you can do to overcome them.

Common financial issuess entrepreneurs face

1. Lack of Profits

The biggest one, and the one all business owners dread is the lack of profits. Now, there can be many reasons that might cause a lack of profits. Sometimes it might be the time of year, the weather, or the economic climate. Other times it might be your business approach or your marketing strategy.

If you are suffering from a lack of profits you should hire a business consultant to identify where you’re going wrong. This will help you put an action plan in place to improve business once again.

2. Investment Scams

Because you’re struggling with profits, you might wish to put long-term measures in place. This is essential for looking after the financial future of the company. Making investments that you can cash in on in the future is a great way of doing this. However, there are a lot of dangers and scams in the investment world. And you need to know what things to look for so you can take steps to avoid these scams.

Make sure you research the sorts of scams that are quite common and make sure you’re knowledgeable about what they are. Also, make sure you never invest in any company or commodity that isn’t certified.

3. Tax

Tax is something that everyone is subject to. However, as a business owner you’re going to have to sort your own out. This can be a long and stressful exercise, and you might not know how much you need to pay. An accountant will be able to sort these things out for you. So you need to make sure you budget for accountant fees and keep enough cash saved to cover any tax you might need to pay. Try to remember that business tax is a legal requirement and the quicker you get it sorted, the sooner you can get it out the way.

Last Word

When you launch a startup, you’re going to find a heavy strain on your finances. There will be a lot of expenditure to deal with, and everything is going to cost money. And, on top of that, you need to make sure you look out for any financial problems or issues like the ones in this post. They can have a negative impact on how your company operates. So you’ve got to make sure you fix these financial problems as soon as you can.

Hired Help: How Outsourcing Can Benefit Your Small Business Startups

Many small business startups would never spend a dime on outsourcing. They see it as an unnecessary cost. They consider it more beneficial spending their money on something else, especially if they are tight on money!

But that is really a wrong way to look at outsourcing. It is a fact that all successful businesses have, at some point, outsourced work. As a business entrepreneur, it is definite that you can’t do everything yourself – there isn’t the time in the day and of course, you can’t just have all the skills necessary to do that!

In this post I want to share with you some of the reasons why outsourcing is good for your business – no matter the size.

how outsourcing benefits small business

3 Benefits Of Outsourcing For Business Startups

1. A Better Marketing Mix

You have been knee-deep in your product for months – maybe even longer. You know exactly how it works, and you have a rough idea of the people that will benefit from it. The trouble is, you have no way of reaching them. If you’re a marketing expert, then great – you are in with a shout of spreading your message as fast and as far as is possible.

But if you aren’t, you are going to struggle. So, the simple answer is to outsource to a marketing firm that understands what they are doing. They will see things from your customers’ perspective and help you form your central message to appeal to them. And, they can do so across all the relevant channels, whether that is offline or online.

2. Higher Volumes Of Traffic

Traffic is essential for any business these days, whether you are an online-only company or not. And, there are various means and methods of improving your performance in this area. However, it can take a long time for a new business to grow their online market share and traffic levels. It’s a constant process of checking, adjusting, and implementing an overarching plan.

Ask yourself: do you have the time? If not, then there are plenty of services out there that can help. You could use an SEO company to climb the search rankings, or a content marketing agency to retain more visitors. You can use PR sites and outreach companies to earn more links to your site, too, which will help give your ranking a boost in the right direction. Nobody has time to do all this themselves – so hand over the reins to someone who can do it quicker.

3. Convert More Customers

Traffic is a great start, but successful businesses understand that conversion is the most important part of any plan. You can have all the visitors in the world arriving at your site, but if nobody is buying, you don’t have much of a business. So, speak to copywriters, conversion rate optimizers, and UX designers. They will help you improve the flow of your website, and persuade your audience to become customers.

Again, this is something you can do yourself, but it’s important to have that view that others will bring to the table. Fresh eyes on your website will give you a better indication of where things are going right, and wrong.

Conclusion

It’s important to remember that you are not a small business SuperHero. Why wear yourself out trying to do everything yourself. Outsourcing will help you do more for your small business. All you need is to know what areas to focus and work on yourself and what areas to outsource. This way you will be able to do and achieve more with your business startup.

I hope this article has helped outline how good hired help can be for online startups. Feel free to share your thoughts with us in the comments.