Is Your Blog A Success? Here Are 5 Tell-Tale Signs That Will Help You Know For Sure!

When you started that blog there’s no doubt that your plan is to make it a success. But how far have been able to do this? How do you really know that you’re succeeding with your blog?

Indeed, it’s not always easy to measure the success of your blog. To really get to grips with how your blog is progressing, you should have clearly set out specific goals. Then, once those aims are met, you’ll know you’re doing well. But beyond that there are a few other signs that will tell you if your blog is really a success or not.

How to know for sure that your blog is a success

5 Signs That Your Blog Is a Success

1. A Brand

Brands aren’t just for big businesses. They have to be created no matter how big or small your blog is. It’s all about making your brand memorable and giving it an identity that will stay with people long after they’ve moved on and left your web page. This is certainly not an easy thing to do, but it definitely is possible Think about what makes your favorite brand memorable, and then apply what they do to your blog but on a smaller scale. This means creating a good design for the blog and a logo and name that will stick with people.

2. An Audience That Keeps Coming Back

A blog is nothing without a proper audience. You might as well give up and move on if you’re not interested in creating an audience. Your aims in terms of audience size will depend on what your blog does. If you’re operating in a niche, you might be perfectly happy with a small readership, and that’s fine. But if you have a lot of people visiting once and then never coming back, you have a problem to deal with. This suggests that people don’t feel like they have a reason to come back, so it might be time to up your game.

3. Strong Social Media Integration

A professional blog needs to be fully integrated with multiple social media accounts. This is not just something that’s a good idea, it’s absolutely vital to a blog’s success. It gives a feel of professionalism and dedication on behalf of the blogger. It can seem like the blogger isn’t really taking things seriously if they’re not creating a fully rounded internet presence for their blog. Don’t just stick to the conventional social media channels either. There are lots of other ones like Instagram and Pinterest that can be really useful too.

4. Monetary Income

I’m sure you all want to make money from your blog, but it’s not as easy thing to do. To start with, your blog will probably not make any money at all. But if you stick at it, you should get there in the end. It’s a matter of working hard to build up your readership with marketing techniques. You will then have to use advertising on the website. You can learn a lot about Pay Per Click Marketing at simplilearn.com. This will give you all the skills you need to make a success of advertising on your blog. Then watch the cash flood in.

5. A Blogger Who Enjoys What They Do

There’s really no point trying to write a blog if you’re not enjoying it. It has to be something you love and look forward to. If you ask, you should stop doing it if every post you write seems like a huge chore. And, to be honest, you can usually tell when a blog post has been written by someone who doesn’t have a passion for what they’re doing and what they’re writing about. And you don’t want to send that kind of signal to your readers because they’ll probably start to head elsewhere.

So, checking this against your blog right now do you think your blog is a success? Feel free to share with us in your comments below.

Jaw-Dropping Techniques That Will Put Your Business Marketing On Overdrive!

When you run your own business, you’ve got to understand what is important. And for the majority of businesses that’s going to be marketing.

Marketing is indeed the soul of any business. Do it right and you will be sure of success. But get it wrong and your business is doomed for the failure waste bin. I’m sure you don’t want this for your business, right? Then, you will want to pay careful attention to what you read in this article.

The following are some of the business marketing techniques that will help you succeed long-term.

business marketing techniques

1. Social Media

As a business owner you’re no doubt familiar with the impact social media can have. And it’s up to you to make use of it where you can. You need to get online and create a strong social media presence. When companies talk about having an online presence this is what they’re referring to. Use your social media profiles to drive the brand and make your presence felt. Social media is your biggest weapon when it comes to marketing your brand.

2. Web Design

A website is one of the key components of a successful business. In fact, it’s no good trying to market anything unless you have the right website. This means hiring web design experts to make sure the design and layout are perfect. And you should make use of article spinner software to ensure the content is top drawer. The website needs to be appealing to the masses, and easy for anyone to navigate. Spend the time making sure you design the ultimate site to suit your business needs.

3. Blogging

Over the past few years blogging has become much more common within the corporate world. A lot more companies run blogs these days than you might think. So make sure you start a business blog as soon as you can. The blogosphere is so omnipresent that by not making use of it you’re missing out. Start a free business blog as soon as you can. Use it to talk about the business and the industry. Make it captivating and interesting. You might also think about linking the blog to your website. This will help you with exposure and professionalism.

4. Trade Shows

Something you might not have considered as a marketing tactic is attending trade shows. This is a more hands-on approach to business marketing. You will be interacting with other industry personnel, and you might even pick up some advice or tips. You can also talk to members of the public about your brand. Use this as an opportunity to showcase the business as much as possible. Drive the company forward and make sure you wow people while you do it.

5. SEO

There are so many businesses out there that don’t utilize SEO correctly. And you need to make sure yours isn’t one of them. Search engine optimization is an excellent way to help market your brand. It’s used to help your business appear highly in internet search engines. This helps you get better exposure and more interest. You might want to think about hiring an SEO team to take charge of this for you. That way you ensure it’s in the best possible hands.

Conclusion

Again, you must understand that there is nothing more important than marketing. This is how you generate interest and exposure for your company. You attract people to the brand and help the business thrive and grow. The above marketing techniques, when implemented rightly, will greatly help you achieve your marketing dreams.

4 Different Types of SEO Clients and Which Ones to Avoid [Infographic]

If you offer SEO services as an agency then you definitely must have had some form of experience with different SEO clients. As in every market, there’s always the good, the bad and the ugly!

In this infographic, the wonderful guys at http://fatjoe.co have carefully grouped the different types of SEO clients into four main categories, a classification that should be obvious to everyone in the industry – from the client that is so nice and lets you get on with the job because he trusts your advice to the client who, in trying to follow your progress every hour,  prefers to call the office every day! 

This simple classification should help you know the type of SEO client to avoid.

The 4 Categories of SEO Clients

1. Keyword vanity disorder is a term we use to describe those obsessive clients who can’t leave you alone. Just because they’ve read one post online about SEO, they think they know everything. Newsflash; they don’t.

2. Every SEO working today should recognise the know it all client. Instead of just reading one SEO post online, they’ve read two. Unfortunately, they think that makes them an expert, but it doesn’t. Calling you daily to recommend new optimisation strategies is going to do little other than slow you down.

3. We’ve all had clients who seem far too SEO dependent. While our services will help to improve your ranking for certain keywords, you need to employ additional marketing techniques to succeed. You can’t expect to compete with the likes of Amazon through SEO alone.

4. Everyone loves it when they find the perfect SEO clients. They are the ones who ask questions, listen to advice, and then let you get down to business. Why can’t all SEO clients be like that?

So, as an SEO do you know the type of SEO client you must avoid?

Please enjoy this infographic!

Understanding SEO clients infographic
Infographic Sourcehttp://fatjoe.co/

Viral Marketing Tactics: Supercharge Your Blog Marketing NOW!

Using viral marketing techniques to drive blog traffic

Are you interested in driving more traffic to your blog? If indeed you’re interested then these viral marketing techniques will appeal to you!

To better help you understand this strategy I want you to consider the recent buzz about facebook. Do you know why facebook all of a sudden become so popular with internet marketers?

How about twitter.com?

Do you have the answer?

Ok, here it is: All of them did because of the viral nature of these social networking sites!

Facebook is built in such a way that when you friend someone on facebook your interactions with this friend become visible to every other friend of this your friend! This creates a viral spread of your interactions on facebook. This is the one big plus that has worked so well for facebook’s and twitter’s popularity.

If you truly appreciate the popularity of these two social networking sites you’ll understand the power of these viral marketing techniques.

But What Really Is Viral Marketing?

Here are some definitions of viral marketing from across the web:

Wikipedia.org: Viral marketing and viral advertising are buzzwords referring to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of virus or computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet.

Wisegeek.com: Viral marketing is a marketing strategy that relies on individuals rather than traditional campaigns to pass along a message to others. It usually refers to marketing on the Internet. Viral marketing is so named because of the tendency for messages to use “hosts” to spread themselves rapidly, like a biological virus.

Businessgyan.com: Viral Marketing (Word-of-mouth): It is the personal communication about a product between target buyers and their friends, relatives, and associates. Viral marketing technique passes along the company’s marketing message to create an exponential growth.

Sitenexus.com: Viral marketing is the extremely powerful and unique ability of the Internet to build self-propagating visitor streams, bringing about exponential growth to a company’s Web site. This can consist of such things as affiliate programs, co-branding, link exchanges, e-mail campaigns, and off-line promotion.

Marketresearchterms.com: The effective way or advertising or producing brand exposure through social networks. The technique spreads throughout the network rapidly by word of mouth or by Internet resources like e-mail, blogs or other services. Like a virus, it replicates and spreads quickly. The cost of such a campaign is relatively low compared to the high rate of exposure to the target audience.

From the above definitions you can see that viral marketing have been proven to produce good results because it makes use of the tendency of a person to share something that he/she find informative, entertaining or amazing. It is simply an innovative way of using the traditional word of mouth marketing techniques of business promotion. And as you may know word of mouth marketing can produce outstanding results because prospects and customers gained through it are more reliable and profitable. It’s because of this effectiveness that many webmasters and bloggers now bank on it to spread their products and increase the popularity of their sites and blogs.

In this article I want to discuss some proven viral marketing techniques you can implement to produce outstanding results as a blogger.

#1: Create Informative Videos

Video has gained and continues to gain popularity on the internet at the moment. With the continued rise of broadband and ad-serving technologies, more sophisticated online video advertising is becoming popular. Right now videos can be embedded in emails and they are also becoming popular in sales letters. The simple reason is because they achieve greater response rates than plain text.

But how can you use videos to drive traffic to your blog or business site? It’s simply by taking advantage of the many video hosting sites on the net right now. Sites like Youtube.com allow you to upload your videos thereby giving the site users to syndicate your videos by placing a code on their sites or blogs. This means if you can create an informational and entertaining video and upload it to Youtube.com you have the chances of turning that video into free digital salesman for your blog as others can embed it anywhere on the internet.

#2: Ask Your Readers to Share Your Content

This technique has actually caught on with bloggers. It is one of the easiest methods in viral marketing. And the good part is that there are a whole lot of free scripts out there that will help you do this without any problem. For example, on this blog you can easily share our content with your friends and contacts on any of the social networking and social bookmarking sites.  At the top of every post there is a “ShareThis” button that gives you various options to share the article with your friends either through email or the social sites.  Like I said this is really popular with bloggers right now and there are various wordpress plugins that will help you do this without much ado so you can’t afford to ignore this simple viral marketing technique in promoting your blog.

#3: Give Away E-Books

Another powerful viral marketing technique that is taking the internet by storm is the use of free ebooks that comes with giveaway rights. Of course before now the printed word on paper and bound into books used to be the only way information was given and received. But not anymore.  Today the marketing ebook, which is slightly different from just an ebook has taken over as a powerful salesman on the net. The marketing ebook could contain text, images, links to web pages and navigation controls.

For effectiveness, your ebook needs to be interesting and informative. It should also have links back to your website or blog. Be sure to include a prominent section where you encourage your readers to pass on the ebook. Let them know that they can post it on their site as a free download, that they can use it as a bonus, and that they can bundle it with other products. This method uses the multiplication effect to “explode” the distribution of your message by willing participants.

Using viral ebooks as a viral marketing technique is cheap. It doesn’t take long to set up and it’s even quicker if you use rebrandable ebooks that have been written by others. You can also produce your own ebooks by combining articles written by you or that have private label rights. If you have written a large ebook you can also use the first three chapters as a viral ebook.

On promotion, it could be done through offering it to your blog visitors in exchange for subscribing to your newsletter and also posting the ebook to free ebook directories.

#4: Install Facebook Comments For WordPress

This is one of the latest that bloggers are using to get viral with their blog marketing tactics. Facebook comments for wordpress when installed on your blog gives your blog readers an option to post a comment on your blog using their facebook id. The idea is to cash on facebook’s  viral nature. Whenever anyone posts such a comment the comment does not only appear on your blog but also shows up as a status update on the commenter’s facebook page. Now if you understand how facebook works, that status update will also be visible to the commenter’s friends on facebook thereby exposing your blog to a large number of facebook users. If your blog is running on the wordpress platform I advise that you install the facebook comments plugin right now. Besides, I invite you to try out the system by commenting on the facebook comment box below!

Bottom-line: These viral marketing techniques works on common human motivations. So you’ll need to implement a technique that will be able to build on these common motivations and behaviors to produce the right result. Besides, ensure that your content is worth sharing because this is what will give your readers the experience that will help your viral marketing campaign succeed.

Now over to you. Tell us which of these viral marketing techniques you’re already using right now. And do you think bloggers should really use these viral marketing techniques in promoting their blogs?

Boost Your Blog Traffic With These Forum Marketing Tactics!

Drive blog traffic using forum marketing

Every blogger understands the importance of traffic when it comes to making money blogging. In fact, many of us have come to realize that having good blog content but no traffic amounts to nothing. In fact when you’re in this situation the simple solution is to employ different traffic tactics and invite more and more people to your blog!

It’s because traffic is such a crucial element when it comes to blog success that my resolve this year is to quadruple the Web Income Journal’s traffic.  And to do that, I’ve decided to heavily diversify my traffic generation strategies. For the past few months I’ve concentrated more on driving traffic through blog commenting and seo but I’ve decided to add more avenues in the coming days. One of such is forum marketing.

In the beginning I used this method but never really concentrated on it to make much impact. And so right now, I’m doing some research and learning more about generating traffic through forums.

From my earlier attempts and what I’m learning right now, I’m more than convinced that forums could really be another way of quickly spreading the word about your blog. This is because a diversity of people will be able to view your blog once you become really visible on forums. Besides, forums are a great way of meeting and interacting with other bloggers of similar interest.

In this post I want to reveal a few tips I’ve picked up that could help greatly in promoting your blog using forums. If you think forum marketing is good for your blog promotion then you may be interested in these tips. Take note, these are just a few tips I’ve picked up so far which I hope to implement in the days ahead. Feel free to add your own tips in the comments below.

Using Forums To Market Your Blog

1.  Target A Forum that’s In Your Blog’s Niche

Of course you know the importance of this. If you intend to drive traffic to your blog there is no need generating traffic that is of no use to you. Only put your blog in front of those who are interested in your content. So the first thing to note in driving traffic through forums is to pick forums that are targeted to your niche market. Besides, once you’re on the forum try as much as possible to post in the threads that you are actually interested in. Don’t waste your time trying to spread yourself all over the place. Believe it or not, the degree of your understanding of and your interest in a topic in a forum will shine through your forum post. And once people notice your interest in a forum topic, you’re bound to get more attention from people reading your forum post.

2. Showcase Your Expertise

One way of doing this is by providing valuable contributions. Like stated above don’t go spreading yourself out thin all over the forum. Choose questions that you can answer as an “expert”. When you target those threads that are related to your blog topic you can easily stand out with your responses. You must understand that this is critical because posting off-topic posts in a forum could earn your being kicked out of the forum.

3. Your Language Matters

Avoid text lingo and be dignified enough to spell right. You may want to use text shortcuts but understand that most times these could make words almost unreadable, and may end up annoying most people. Besides, since your main aim is to drive traffic to your blog you must realize that once other members see you as someone who cannot write good content, they will not be able to trust you as a credible source of high quality information. As a result you may find it hard to invite people to read your blog, since they cannot understand what you are posting on the forum.

4. Build A Reputation As A People Helper

I think this is one of the most powerful tips of all! One thing that is sure is that people don’t care about what you have to say until they find out that you care about them. So in using forums to drive traffic to your blog first extend help to other forum members when they need it. Once you allow people to feel that they are important, they will be interested in you.

5. Network and Build Relationships

Get to know other people in the forum and build relationships with them. Post your link in your profile page and signature. Forums are about interaction so use that well to your advantage. You may want to use a username that readily inform others of who you are and what you do to get more attention!

So, what forum marketing tips are you using that could be of help to us?