How to Write a Good Blog Title: SEO Title Tips!

Putting together a blog post is like constructing a building. There are different parts to the blog that will make it achieve your purpose. But of all these the title is the most important.

Crafting a powerful title for your blog post is a skill you must master as a blogger. Your post titles are simply headlines that could make or break your posts!

In this post I want to reveal a simple tactic that you can use to greatly empower your post titles. I’m sure you’ve heard about the why and how to optimize your titles for the search engines. All that is good stuff. But the tactic I want to reveal here is something that will take your post titles to another level when it come to search engine optimization.

This simple tactic could really be laid out in 3 components. But I’ll simply handle it by breaking it up as follows:

Writing blog titles that work

1. Write For Your Regular Readers:

The first aspect of your blog title you want to work on is writing a title that will peek the interest of your regular readers. To get this right you want to know what has been popular with your readers and the topic you’re dealing with in your particular blog post.

Once you’ve these in place, craft a blog title that will make them click and read more.

Remember your regular readers will not go to google before they come to your blog. They are not searching for your site. Either they will come via RSS feed or they might simply enter your blog URL into their blowser.

But once they are on your blog, the first thing that will entice them to read more is the title. So put in your best in writing that title. Frankly you may forget about seo here as that will be taken care of below!

Well, that’s not much or is it?

On to #2!

2. Polish Your Title For The Search Engines:

Now this is where the fun starts.

I know you’re not writing only for your regular readers. You also want to get more search engine traffic, or don’t you?

Ok, search engine traffic is frankly a different ball game. To achieve that you’ll need to make sure that your post does not only appear on the search engine results but the title actually makes people to click and visit your blog.

What you need do is to easily work on the same title you’ve written and make it do the work for you. You can easily do this with any seo plugin like All In SEO Pack plugin.

Once you’ve this installed, before publishing your blog post, take the same title you’ve written and rework it. Ensure that you build in a little curiosity and your target keywords/phrases into it. Enter the new title into the SEO box in your writing section. It’s something like this:

seo title image

3. Shorten and SEO The Post Link:

One other thing you can do to empower the title is to shorten and seo the post link. This can be done easily using the new permalink feature of wordpress. Just below the title pane you’ll see the post permalink.

shorten blog title example

Click on the “Edit” button and then enter a short and optimized link with your keywords/phrase. For example on this post the permalink is, “http://webincomejournal.com/1325/headlines-simple-seo-tactic.” Once you’ve entered what you want click on “ok”.

4. Craft A Powerful Description For The Post:

The last thing you’ll want to do before publishing your post is to enter a description for the post.

Understand that when it comes to search engine marketing what will help your blog article to achieve its purpose of drawing traffic to your blog is its ability to offer something of interest to the searcher.

Getting on the first page of Google is nothing. What really matters is that people click on your links and visit your blog. And most times what will achieve this is not just the title but the title in conjunction with the description.

It must interest you to know that if you don’t give the search engines a description, they will simply take the first few words on your post and return that as the description. Or most times they return your blog home description!

This does not only affect the search engine ranking of that post but also may not peek the interest of that particular searcher.

So how do you give the search engines a description for each of your post?

You simply take that post’s target keywords/phrases and write a short description for the post. All In One SEO Pack plugin is handy here also. Just below the title pane of the plugin you’ll see the pane for the description. Enter the description here. For example, for this post here is the description I used,

“Writing SEO blog titles are a good way of driving organic targeted traffic from the search engines. Read this post and discover a simple way of doing this..!”

Now if you look at that description you’ll discover that those sentences never appeared any where on the post itself. But simply putting them there is a boost to the effectiveness of the post when it appears on the search engine results.

So Let’s See The Results Of This Simple SEO Tactic!

Yes, I want to show how this tactic will come out at the end of the day! So let’s use this very blog post. I’ve just published it before taking this screen shots. First how the post appears on your blog page:

the blog title

and here’s how it appears on your title bar:

title bar example

Do you note that the post title on the blog page is different from the one on the title bar? The one on the blog is visible to your readers why the one the task bar is what searchers will see on the search engines.

This is really powerful. You can use this to empower your blog titles for more SEO results every time!

So let’s hear what you think of this tactic. Have you been using it? If so how effective has it been to you?

Successful Blogging: Is It About Content or Just Presentation?

How many blogging tips have you learned since you started on this journey of blogging? 

How many more do you think you really need to become successful as a blogger?

Have any idea?

Whatever your answer maybe one thing that is sure is the more tips and strategies on successful blogging you know and the more of them you put to work, the more successful you’ll be when the chips are down! I believe that is why you see more of successful blogging tips being written about on blogs these days. Now, in this article I want to share with you a few tips that have helped me, and I’m sure will also help you succeed with your blogging adventure.

If you’re just starting out blogging or you’re working on building that much coveted successful bloggers status, one thing that you might be struggling with right now could be choosing between creating content or working on your blog’s presentation. I know this because as a blogger I faced this dilemma  for a long time.

During this period, I tried resolving whether to concentrate on content or to spend more time on presentation. Of course, it is a fact that we have very little time every day and I wanted to make the available time as productive as possible. And so I spent time in taking this decision. After a long time however, I was able to finally reach a conclusion and here it goes.

1. Your Blog Should Be Attractive And User Friendly

I think you have to start at the beginning. What do visitors see when they first visit your blog? I for one want to see uncluttered, minimalistic look. One thing is for certain. People want to see pleasing layout and soothing colors. Garish and bright front may look good on a Las Vegas gambling spot but is a big no-no for a blog. What’s the point in having great content if you scare off guys in the first instance?

User interaction and navigation is a huge thing and there are tons and tons of instruction manuals which talk about it. After spending days and months pouring over such documents I have reached a final conclusion – Keep it simple. Your blog must not distract from your blog’s purpose. It should tell visitors what to expect right at the outset. To begin with, your website name or domain should be self-explanatory. The blog title should be succinct and clear. The layout must be smart.

2. WordPress Is A Great Blogging Platform

I have been there and have done it. Let me tell you one thing – don’t waste your time experimenting on different platforms. I have nothing against Blogger or Tumblr or SquareSpace or Posterous. I have tried them all and finally reached the conclusion that WordPress is best. It has everything for everyone. There are free themes for amateurs and premium themes for professionals. Actually free themes are also quite nice and can be used by pros. Premium themes cost less than the cost of a single lunch. WordPress is easy to install, pretty easy to learn and you can be up and going in a couple of hours.

3. Content Is King

Once you have put together the ingredients, it’s time to cook a nice good blog. You must, absolutely must, provide excellent content to visitors. There are no two ways to this part of the deal. I have visited sites which are insipid and tasteless. I have never gone back again. Your blog should be buzzing, happening and good to taste. The meal you cook up for visitors must not only be visually appealing but also good to taste – flavor, garnishing and finish – everything must be appetizing. If you offer visitors a great post they will come back again and again.

Conclusion

You need both – looks and content. One without the other will make it an incomplete meal. With WordPress you can create the right look. Content, of course, is a different animal altogether.  You have to tame this animal if you want to be a successful blogger. The best way is to write about stuff which you are passionate about. Think clearly- write clearly – add value.

Over to you: Between creating content and presentation which one will you choose? Let us know your reasons in the comments below.