"Don’t dedicate a paid ad budget for Facebook" says Forrester, world acclaimed research group! At a time when Facebook reported an impressive result for Q3 2013, a report by Forrester, the trusted market research group, says Facebook creates less busine ...
Internet Advertising: The Income Generator for Publishers and Advertisers!
Advertising online is as old as the internet itself. Since the advent of the World Wide Web, businesses have used different ways to advertise and promote their products and services via the internet. As this continues to grow, the question is no longe ...
How Autoresponders Can Literally Make Your Life Better as An Online Entrepreneur!
Ever wondered how some "guru" online marketers can boast of making money online even when they are sleeping? How about those who claim their online businesses are always sucking in money like vacuum cleaners while they are traveling the world, lazing aro ...
Google’s New Privacy Policy: How Much Of User’s Rights Is Being Violated?
For some time now, there has been an outcry because of the new changes Google is about to implement its privacy policy. The new policy, which will become effective November 11 2013, will give Google the right to use your name, photo and recommendations on ...
How To Optimize Your Email Marketing Campaigns To Be Mobile-Friendly!
A silent revolution is going on in the marketing circles, with mobile (or better still smartphones) at the center of it all! Radicati Group recently published a report indicating that worldwide the number of email accounts are expected to increase from 3 ...
How to Get Your Business Ready For the Coming Holiday Season Profit Takings!
"There is a season and time to everything under the heaven" so says the Good Book! Yes, there is a season and one such season is just around the corner, the coming holiday season! The question however, is how can you as a business make the best use of th ...
The Google Hummingbird Algorithm and SEO in 2014 and Beyond!
To say 2013 was a challenging year for search engine optimization professionals is indeed an understatement. Apart from the different Panda and Penguin updates that saw many sites suffering various degrees of organic traffic decline, the latest release of ...
Ranking vs CTR: Adapting Your SEO Strategy to Be a Winner in the Ongoing Search Engine Revolution!
Despite the many changes in the SEO world in the recent past, many still think ranking high in the SERPs is all that really matters. They have forgotten that it is this understanding that led to the various blackhat SEO tactics like linkspam, keyword stuf ...
[Quick Guide] How To Use Social Media Marketing To Acquire Loyal Customers!
There is no doubt about it; social media marketing is an important part of effective eCommerce marketing. However, it can also be a tremendous time waste if you are not careful. So, the question is, how do you make sure you are not just wasting your time ...
US Government Shutdown: Lessons and Hard Realities of Our Time!
On Tuesday 1st October, 2013 following a disagreement between Republicans on the one hand and Democrats on the other, there is presently the unimaginable - the US government shut down! The issues? Republicans in the US Congress insisting that any new sp ...