6 Business Analysis Tools You Should Consider in 2019!

In the recent past, Business Analytics (BA) has gained more and more traction with the business community. This being so, there has also been a proportionate increase in the need for the right business analysis tools.

Unfortunately, at a time when the challenge of mining and analyzing big data calls for complex and technical solutions, most businesses are still in the dark when it comes to its myriad benefits. Besides, only a few are aware of the right tools they should employ in their data collection and analysis.

Now, there are a variety of powerful business analysis tools out there, both open source and commercial. But in this article I want to share with you a list of the top analytical tools that every business analysts should have and use.

But before that it is important that we define what business analysis is – at least for the un-informed!

Using the right Business Analysis Tools

What Is Business Analysis?

The online Business Dictionary defines business analysis as:

“Investigation into the operations of a business to expose the causes behind the results achieved, and the effects of those results on the business.”

Wikipedia.com on the hand defines it as:

“A research discipline of identifying business needs and determining solutions to business problems.”

From these definitions it is clear that business analysis is not a discipline that should be toyed with. This is why every business analyst should have the right business analysis tools that will help him/her effectively investigate the business situations, identify and evaluate options for improving the business systems and of course, ensure that information gathered is effectively utilized in meeting the needs of the business.

Having said that, here are my recommended business analysis tools for you.

Top 6 Business Analysis Tools Every Analyst Should Use

1. Microsoft Excel

Excel is on the top spot by no mistake; it’s perhaps the most famous and secretly most powerful business analytics suite out there.  Almost every business office has access to Excel repacked as MS Office suite.

Regardless of how extensive or complicated your statistical analysis is, it is imminent that you’ll utilize Excel at some point along the process particularly for presentation and reporting of analytic results.

It’s also an excellent dashboarding tool. Excel can be immensely powerful in the hands of an experienced and knowledgeable person.

2. SAS

This is perhaps the poster child for business analytic tools. SAS, its vendor, claims to be the biggest independent in the business analysis industry. SAS design and distributes various software suites that are essential for business analysis.

One of their most valuable software widely utilized in business analysis has broad capabilities ranging from data mining, advanced analytics to data management.

3. SPSS Modeler

SPSS Modeler, premier IBM software, is an essential tool for data mining, a crucial step in business analytics. It is notable for its unique and comprehensive, intuitive GUI and its “point-and-click” modeling attributes.

4. Google Fusion Tables

These tables are much cooler and more powerful cousins to Google Spreadsheets. They are used particularly for dataset visualization, mapping, and extensive data analysis. These tables work seamlessly with other popular software and BA essentials tools like Excel, Google Maps, and SPSS, etc. Though not well known among offline users, it’s a business tool worth having.

5. MATLAB

Leading BA software developed by MathWorks, MATLAB is a powerful statistical computing tool that incorporates matrix manipulations, data analysis, function plotting, and implementation of algorithms and creation of UIs. Numerous add-on toolboxes distend MATLAB to individual faculties like finance, biostatistics, and statistics. Due to its exorbitant cost, there are myriad clones that are meant to suffice; these include Scilab and Octave.

6. Statistica

This analytical and statistical tool is developed and packaged by StatSoft. It’s notable for top-notch runtimes in data analysis, data mining, data management and data visualization procedures. While its GUI is not the most user-friendly, it has a broad spectrum of analytic techniques that suffices its shortcomings.

Conclusion

As mentioned earlier, business analysis is an important aspect of running and growing a business. The above tools, used correctly, will greatly make analysis easier. However, they’re only as worthy as the data presented to it and the analysis that you carry out. Effective business analysis therefore calls for proper training and practice. For this you can check out https://www.excelr.com/.

Over to you: Which business analysis tool is missing from this list? Share with us in your comments below.

6 Must-Have Tech Tools for Your Small Business

Today, running a business means having to get to grips with technology like never before. Technology has become a very big part of our lives that hoping to succeed in any business in the 21st century using outdated and archaic tools will only frustrate you.

The good thing is that there are a good number of technological innovations designed to boost your productivity and to have fun while running your business. But you definitely need to get the company’s approach to technology right if you are going to get the best from these tools.

The following a few ways to practically integrate tech solutions in running and making your business successful.

Practical application of tech in business

1. Make the Most of Teleconferencing

As the economy becomes more international than ever before, it’s becoming even more important for businesses to make links with foreign companies. The only way these international business links can be maintained is by using teleconferencing software. This allows you to speak to people on the other side of the world at a click of a button. And because it’s an internet service, there are no huge international phone bills.

2. Embrace Mobile Devices

A lot of business owners don’t like the idea of letting their employees using mobile devices in the office. The thought conjures up images of slacking employees playing Angry Birds instead of doing work. But that’s not necessarily how it is. For companies that operate on a large scale and depend on good communication between different departments, mobile devices can be essential. It can make internal communication faster and more effective than ever before.

3. Don’t be Afraid to Outsource

Outsourcing still has a bad reputation for some people. But, as long as you outsource to reputable and trusted companies, it can actually be a savior for many busy business owners. Outsourcing allows companies to shed some of the costs associated with hiring people. And you don’t have to sacrifice quality either. Small tasks like data entry are sensible to outsource. And human resources is another department that it’s sensible to outsource, especially for large businesses.

4. Cloud Storage

The cloud allows businesses to store data and documents remotely, minimizing the risk of damage and loss of that data. Because it doesn’t need to be stored in any kind of physical hard drive in the office, there’s no way that it could be damaged if a fire took hold. If you want to find out more about how to get started with cloud computing, you can contact one of the many cloud computing providers out there.

5. Have a Policy for Customer Data

Nowadays, data is something that every business has to think about. When you store the data of your customers, you have to do so responsibly. If you don’t, you could breach the data protection act. And you might also risk losing the data if the company computer system gets hacked. If this happens, your business could be sued by every person whose data is breached, and that means taking a huge financial hit.

6. Make Your Website Relevant & Functional

One of the key ways that businesses use technology nowadays is to build and maintain their websites. A business without a good website in the 21st century probably won’t get very far. This is the way in which most people will now interact with your business, so it needs to be functional and relevant. If it’s not suitable for the needs of your potential customers, those people will never become actual customers!

The above are simply my own thoughts on applying tech into running your business. Feel free to add your own thoughts in the comments below.

Data Security Tips Every Businessperson Should Know

How secure your data from loss

Computers have today become an essential part of our daily lives. Whatever we do, whether it is in our private or professional life, chances are we will always have the need for them.

Are you a blogger, small business entrepreneur, sports man or woman, an educational institute or some multi-million conglomerate? Everyday most of our dealings on done using computers. And of course, most of these work are stored in these wonder boxes.

Now, imagine this scenario:

You’ve been slaving away for hours over the keyboard. You’ve created the ideal business plan. You’ve arranged your client’s accounts. You’ve just written the blog that will define your career.

And then, WHAM – the computer crashes !

Did you back up? Well, we hope so.

But let’s face it; data security and preventing data loss is something that we tend to do as a reactive measure.

If you don’t to hear those cries of agony and annoyance then now is the time to be more proactive about data security. You need to ensure that you are doing all that you can to prevent the onset of data loss. After all, you don’t want to be faced with losing vital pieces of work.

To help you stay on top of the game when it comes to preventing data loss, I have put together these three essential tips that you can use to ensure that you are proactively preventing data losses.

But first,

What Really is Data Security?

According to Techopedia,

“Data security refers to protective digital privacy measures that are applied to prevent unauthorized access to computers, databases and websites. Data security also protects data from corruption.”

That being said, here are the top 3 tips to help you prevent data loss:

1. It’s All About Location

In a bid to prevent data loss for your business, you need to ensure that you are using multiple locations to store your data. Yes, this may seem commonsensical, but think about where your business data is currently stored. If you are simply storing it within your hard drive, you need to think beyond this. USB sticks and external hard drives are cheap, yet savvy, solutions to ensuring that you are preventing data loss. The loss of data can have a detrimental impact on your business. So, ensure that you are implementing multiple locations of storage. That way, you will be able to access your pertinent information, even if you have a computer malfunction.

2. Beware of Malware!

Everyone is aware of malware and the severe impact it can have on a company. But, are you making sure that you are preventing an attack of malware? The key to preventing data loss is to ensure that you are proactively protecting your computer and data systems from viruses. Trojans, worms and malware can all have a severe impact on your data. So, make sure that you are implementing a software solution that protects your data against this threat.  Anti-malware programs are becoming more of a mainstay than a luxury. Ensure that you have firewall installed too. Now, you are in a great place to protect your data. After all, data is not only lost, it can be stolen too. This can have a severe effect on your business. Ensure that you are in the right place to protect yours and your client’s data.

3. Backing Up

Okay, so this may seem commonsensical but are you backing up regularly? Backing up your data is the best way to prevent losing it. You need to ensure that you are backing up regularly and efficiently. Ensure that you have CDs, DVDs and pen drives in your possession. Cloud software is a great way of backing up your pertinent data too. Google provides free cloud solutions for documents and spreadsheets. Of course, there are more robust forms of cloud software like Dropbox and Skydrive too. There is a vast amount of choice when it comes to cloud backup systems. Now, you have no excuse to lose your data again!

If you will put these tips to use all the time, you can be sure that your data are secured and you will have that peace of mind that you so desire.

Over to you: Ever experienced a computer crash? Can you share with us your experience?

8 Reasons Why Your Business Needs a Mobile App

Why your business should have a business app

There is no doubt that the mobile market is going to be a big hit in 2015 and beyond. As I mentioned in an earlier post, mobile traffic is growing by the leaps and bounds. And I did say to take advantage of this as a blogger you’ll need to go the mobile blogging route.

But that is not just the only route to take. As a business entrepreneur there are other ways you can tap into this growing trend. One of such is getting a mobile app for your business.

There are indeed a lot of benefits of getting a mobile app for your business even though not all businesses need one. But listen to this: having a mobile app is a great way of growing your business in the coming year!

Not sure?

Then here are 8 reasons why your business could need a mobile app:

Reason #1: To Give Better Customer Service

An app can sometimes make it better to give your customers the support and service they need. Your app could make it easier for customers to contact you, use a service, or add value to their experience. Fantastic customer service is essential in any industry.

Reason #2: Promote Your Business and Products and Coupons

An app is a great way to promote your business with products and coupons. This will help people to see why they should work with you and give them an incentive to shop.

Reason #3: Better Engage With Your Customers

Engaging with customers is so important. An app allows you to do this in real time, and you can even find out more about them with their profile info. Let’s say you’re a food company with an app that gives recipes to users. You could recommend your own products, give them shopping lists, and provide them with coupons. If you integrate social media sharing too, you’re on to a winner!

Reason #4: Branding

By creating an app, you’ll instantly strengthen your businesses brand. You can help to reinforce your colors, culture, logo, and style with an app. You can do this with both web and mobile applications. By building a strong brand, customers won’t forget you in a hurry.

Reason #5: E-commerce

If you usually sell products online, an app can allow your customers to do the same thing on their phones. Mobile phones are becoming more and more popular for browsing and buying, so an app can make that much easier.

Reason #6: Get an Edge Over Your Competitors

Did you know that 7 out of 10 business haven’t got an app? If you have one built, this could give you an edge over your competition. By differentiating yourself this way, customers could be more likely to work with you. An app could help you to appeal more to your target market!

Reason #7: Give a Better Experience

As a mobile app is a great tool for businesses, you can give your customers a great experience. You can answer customer questions, give them games to play, and even offer a loyalty program. Also, an app downloaded from the Apple store will be a trusted resource to shop and browse with, whereas there’s always the threat of identity theft online.

Reason #8: Get Feedback About Customer Behavior

You can use a mobile app to get feedback about your customer’s regular behavior. You’ll see what products and services are most popular, for example. You can then get to know your customer base better and this could increase your profits!

Over to You: So, do you need a mobile app for your business? If you’re looking to get an edge over your competitors and give your customers a great experience, then I’d say so. But what you say?

Share your thoughts with us in your comments below.

To your success in 2015!

Image Credit: Flickr

Mobile App Business: Here’s How to Grab A Piece of the Cake Even If You Lack Programming Skills!

If there’s anything that is HOT right now, it is mobile phone apps. A recent research published by Gartner estimates that 103bn mobile apps will be downloaded in 2013 – representing a 59.4% rise on last year’s total!

The report also predicts that global mobile apps revenue will reach $26bn this year – a 44.4% rise against 2012 figures!

These are indeed interesting figures.

But the question is, are you positioning yourself to get a piece of that cake?

Would you be interested in starting a mobile app business that will help you join the league of “creative entrepreneurs” who are making it big with this lucrative venture?

Oh, did I hear you say you lack programming skills and therefore you’re “technically” knocked out of this market?

But what if I tell you that you can start your own mobile app business without any programming skills? Yes, you can actually build a mobile app in just about 12 minutes starting with zero knowledge!

It sounds incredible, right?

Then carefully read every word on this post to discover how you can start your own lucrative mobile app business with this revolutionary app machine (click link to see a video proof – opens in a new page!).

Build a mobile app business with no programming skills

The Essentials for Building a Profitable Mobile App Business

Now, let’s talk about the essentials for building a successful mobile app business.

1. A Creative Sensibility of Public Taste

This is the ability to create mobile apps that have a broad customer appeal. An app may be incredibly appealing from an intellectual perspective but if it has no appeal to the general public it cannot be profitable venture. What you need is the ability to sense what the public wants and creatively put it in their hands and you can do this if you have the right tools to research the market!

2. Excellent Computer Programming Skills

As you do know apps are software designed for mobile devices. To create mobile apps therefore you need the right programming skills. Once you have the idea of what the public wants you will need to write the program that will achieve that purpose. If you lack the right programming language you will either look for someone else to help you create the app of get a tool like the  Innovative App Machine to help you create your mobile apps.

3. Strong Entrepreneurial Skills

If you desire a profitable mobile app business, you must have the basic entrepreneurial skills of marketing and sales. Being creative is not enough. Unfortunately, many who are challenged in this area resort to specializing in developing the apps rather than marketing them. But, there is a drawback to this as these ones are forced to forfeit a huge chunk of the profits. And so, you will need a system that can help you create your own mobile apps and also help you with the marketing aspect of your business if you truly want to maximize your mobile app business potentials.

Making Money With A Mobile Apps

You definitely don’t want to start a business without knowing how you can monetize that business, right? Ok, here are some of the ways mobile apps can be easily monetized:

1. Paid Downloads – Here you place a fixed price on the mobile app and customers buy the app in a simple transaction. Right now, this is the most popular and simplest way of making money through mobile apps.

2. App Sponsorship – Here you simply look for a sponsor who pays for a percentage of the profits for the app. If you are just starting out you may want to consider this option. However, there are some drawbacks to this method for example, the inventor of the app does not receive all of the profits from the app and so if it becomes popular, they will need to forfeit a large amount of the profits.

3. Paid Option – As a mobile app creator you may decide to give out your apps free of charge but also give the customer an option to pay for services within the app. For example, if you build a mobile app that provides weather forecasts, you may decide to provide basic forecasts for free but put a price on more detailed and extensive reports.

This approach is more lucrative for apps that provide a number of different services.

4. Sell Advertisement Spaces – Though this is less popular than other methods yet it can prove profitable if your mobile phone app become very popular. The drawback is that it requires an external company that is willing to advertise on the app. Besides, it means having a large enough space to accommodate the advertisement.

Mobile App Business Takeaway

There’s one secret to building a profitable mobile app business and that is:

“Create mobile apps that are simple to use and that fill a logical void!

Mobile phone apps should provide maximum value for little effort. This is because apps are typically consumed during a very limited amount of leisure time. They are usually a method for passing time rather than the object of actual engagement.”

If you want to create a mobile app business that is outstanding therefore, you need to take this into consideration. Besides, you must ensure that your app is not overly similar to a preexisting app but original to generate that public interest that will make it successful.

For Action Takers:

Starting a profitable mobile app business even when you have no programming skills is possible with the Green App Machine With the Green App Machine you have:

1. A software that automates the building of mobile apps.

2. A Software with an inbuilt keyword research tool to help you build a mobile phone app with the potential of tens of thousands of downloads!

3. A training module with hours of detailed instructional videos and hundreds of pages of comprehensive PDFs that will guide you  on how to actually structure your mobile apps into a profitable business.

4.  A complete business toolkit that gives you access into the Tapgage marketplace where you can actually get paid on a CPM basis for allowing others to serve their own push notifications to all of the people that have installed you app.

5. Etc.

Click here for details and a video proof of how Green App Machine works.

Over to You: What top challenges do you think a mobile app business will face in the market right now? Share your thoughts with us in your comments below.