4 Quick Online Marketing Tips WordPress SEO Newbies Should Follow

When it comes to marketing online a website is definitely an essential element of the equation. Before now, designing a website for your business was something only the technical people can do for you.

To get a website designed for you, you needed a big budget. But not anymore. These days nearly every one can set up their own websites. Thanks to software like WordPress.

WordPress is a website publishing platform used by over 70 million people around the world. It’s one of the most popular ways of setting up a new site. It has a lots of theme options and plugins that makes designing and customizing your website a breeze.

Out of the box, it also offers some basic ways to improve your new website’s SEO. This is really a good thing if you are just starting out on building your business website. But you don’t have to rely on those default features if you are looking to have the best results in search engines.

The good news is that you don’t have be some technical geek to get the best result from that website. If you’re going to set up a new WordPress site soon, or you already have one up but you’re struggling to optimize it for the search engines, then check out these quick and dirty SEO tips that you can apply starting now!

Quick and easy wordpress SEO tips for marketing online

1.    Use A WordPress SEO Plugin

Unless you want to spend weeks creating an SEO plugin, it makes sense to use one that’s already in use! I recommend the excellent “WordPress SEO by Joost” plugin. It helps you to customize the SEO settings for each post and page on your site.

You can also have it do an SEO check for you, and it will let you know where you might be going wrong. Nitch Marketing says that over a million people use this plugin every day and that it’s one of the best ones to use for any new WordPress site!

2.    Use A Good Quality Theme

The thing about WordPress is that some folks use the free themes from the WordPress Theme Directory. Many of those templates are fine, but there are some which are just trash.

I always recommend using premium themes from places like ThemeForest. You have a support network to contact if you can’t figure out how to customize those themes. And the best bit? The themes are SEO-friendly!

That means search engines like Google can “index” the contents of your pages with ease. From a logical point of view, everything makes sense to a search engine. But it also makes sense to human visitors too.

3.    Keep Your Blog Updated

When you set up a site using WordPress, you have the ability to write blog posts on it. Some people use their blog as a news section. Whatever you want to call it, you should make sure you keep that section updated.

Write good quality content and link out to relevant external sites where possible. If you’ve talked about a topic before, internal linking is also good for SEO purposes too. When you link out to other sites or pages on your site, be sure to add a text description for each link. That helps search engines determine what the content is on the linked page.

4.    Guest Post On Other Blogs

People that run blogs usually allow people to “guest post” on them. Most won’t charge for this facility, as it means they have fresh content added to their site without needing to do anything.

The content you write should be free of spelling and grammar errors. It should also fit in with the general theme of the website. And the most important bit? You should add a link to a relevant page on your site!

Guest posting is one of the cheapest ways of driving traffic to your new site. And if the site owner likes your writing, they will be more than happy to let you post more content!

Now that you know these “quick and dirty” WordPress SEO tips and tricks, it’s time to give them a go!

How to Grow Your Blog by Building a Team of Super Freelancers

How to grow your blog using a blogging teamJacob Botter

What does it take to build a super responsive blog that spills money for you all the time?

I’m sure you’re already picturing those images of “magazine cover girls” and some young “flashy” guy with a red sports car!

But the fact is, if you’re taken in by those false images, then you’ve got another think coming!

Those who have been running a blog for a while definitely know that building a truly successful blog takes patience, persistence and hard work.

The truth is, while starting a blog might be easy turning that blog into a money spinner is not that easy. It doesn’t matter how passionate or enthusiastic you are, there’s a time when you might reach a point where you’re not sure where to go next.

Of course, you may have done all you can to post as often as possible and you may have tried different ways of monetizing what you’re doing, but the fact is, if you don’t know how to keep expanding you will soon reach that point where retrogression sets in.

The question is, how do you ensure that you do not get *stuck* at some point but instead ensure that your blog continues to grow?

Now, one of the ways to keep growing your blog is to find other people to take over some of the work. With a virtual team doing the majority of the day-to-day tasks, you can concentrate on finding other opportunities.

For example, if you don’t need to focus on writing content, you can spend your time looking for affiliates and advertising opportunities or building your network.

Unfortunately, building and managing a team of freelancers does not come easy. There are a few things you will need to know and have in place if you must succeed with this.

If therefore, you truly went to learn how to grow your blog through building a team of visual assistants or freelancers, I invite you to read this guide. You’re about to uncover simple ways of finding and managing the right people so you can start building your blogging team starting today.

Building and Managing Your Blogging Team

1. Building Your Team

Before you can get anywhere, you need to find the people who can do the job as you want it to be done.

There are a few avenues that you can choose to find people to write content, create graphics and do other tasks for your blog. You can post advertisements on job sites although you should be prepared to sift through a lot of applications.

A popular way of finding freelancers is through word of mouth. Before you do anything else, you can speak to bloggers, writers and other professionals to see if they can recommend anyone. You can also search for people online too since freelancers are likely to have their own websites and online portfolios.

Your last option is to go through a third-party service, who can hook you up with regular content.

Once you’ve identified the best way to look for new people, you need to make sure that they’re right for your blog. You can see their existing work, and perhaps ask them to create a sample or test piece.

You should know what you’re looking for on several levels. These include the tone and subject matter of your site, to the dialect you need writers to use and the time zones in which they operate. Set a budget too, but be realistic about it for the quality of work you expect to receive.

2. Managing Your Team

When you’ve taken a team of writers, graphic or video designers or even admin people on board, you need to manage them effectively. If you have, for example, several writers and a virtual assistant, you all need to be able to communicate effectively.

You can use different methods to stay in touch with each other, from phone systems like the Mitel 5000 from London to instant messaging and email. You should have a centralized communication system that allows both talking and sharing of documents.

The other important thing is being clear about your content and strategy guidelines. If you want your team to work to task, they need to know what you expect of them. That means that everyone should be consistent with the rules and guidelines, so they aren’t expected to do things differently from one day to the next. You might want to provide them with guidance documents or templates to refer to.

Conclusion

When you’re just starting you may want to do everything by yourself. But if you truly want to build a thriving business with your blog then outsourcing most of the operations the best way to go.

The good news is that growing your blog through building a team of super freelancers don’t have to be difficult if you know what you are doing. In this article I have shared with you some very fundamental tips you can implement even now. Apply them in building your blogging team today and you will experience that joy that comes from freeing up your working hours which in turn results in greater productivity.

6 of the Best Ways to Optimize Your Blog For SEO

Is your blog driving the type of traffic that will make you money?

Of course, as a blogger you will want to drive consistent flow of traffic to your blog. since this is the only way you know that you are conveying your message to the wider world.

But beyond just generating a consistent flow of traffic wouldn’t you want to see your blog generating income for you also?

That is where blog SEO comes in.

Fact is, if you want to drive traffic that will help you pay the bills then you should think SEO traffic. This is because organic traffic from the search engines have been proven to be more profitable than any other type of traffic source.

Unfortunately, many bloggers have problems when it comes to optimizing their blogs for SEO. If you are in this group of bloggers then you are in luck because I’m about showing you 6 of the best ways you can optimize your blog for SEO.

So, if you want to truly drive organic traffic that will help you profit from your blog then you will want to read this post very carefully.

You in? Then let’s get started with…

Optimizing Your Blog SEO and Profits!

1. Research, Research, Research

Whatever blog you are writing, irrespective of the subject matter, you need to ensure that you are researching keywords. What does your viewership like to see? What are the common search terms? What related keywords can you use to enhance the visibility of your blog? You need to use keywords sparingly for SEO success, but you do need to make sure that you are using them at some point in your piece.

2. Keywords in Your Post

You can use your keywords in a number of ways. Avoid keyword stuffing like the plague. Keep it natural. Make sure that use them in headings or in the introductory sentence. This will ensure that you are maximizing your SEO potential without impairing the quality of your piece.

3. Images

Images are a great way of connecting with people. If you fail to use images, your content may look rather dense. This will switch people off when it comes to reading. Make sure that you use images to enhance the overall appeal of your blog article. Do make sure to add a keyword rich description of the picture that you have used.

Optimizing your blog for SEo

4. Referencing Your Post with Links

You can utilize professional link building services should you wish. Or, you could just simply pepper your text with links to other sites. Mention another blogger. Link back to your social media pages. Make sure that you reference the people that you are quoting. Not only is the ultimate in blogger etiquette, but it also ensures that others will link back to you. Quality links are the name of the game when it comes to SEO.

5. Subscribing is Important

Do you give your readers the chance to subscribe to your blogs? Have an RSS or feed subscription within your site. That way, you don’t have to hunt for followers; they can choose to follow you.  When you deliver fresh new content, you can ensure that the right people are reading it. This is a great way of boosting your SEO potential.

6. Social Media

Social media can be a great way of engaging with people. Even if you have a simple WordPress blog, make sure that you are sharing it on your social media pages. Use the relevant hashtags. Encourage people to share and retweet. Ensure that you are promoting your content in the easiest way possible. This ensures that you get more exposure overall. What’s more, you can schedule your blog to go out at different times of the day using software like Hootsuite. So, you even have to be sat at the computer diligently sharing.

How to Start a Blog That Will Make You Money in 2015!

Start a blog the right wayImage Credit: Flickr

So you are now set to start a blog that will help you make money online, right? Oh, that’s great. But how much are you ready to really start blogging?

One thing you must understand is that starting a blog is not as easy as starting to type on your laptop and making millions overnight. If you want to start a serious blog, you need to ensure that you have a proper plan for it.

Aside from being a way to make money online, a blog can be a fantastic outlet. Creative people love to find ways to express themselves each day. When you have a blog, you can talk to the world whenever you want to do so. In this post I want to give a few tips that will help you create the blog of your dreams – making you money for the years to come!

Ready?

Here we go…

My 6 Dead Easy Steps to Starting a Profitable Blog

Step 1: Decide On A Subject

The first thing you need to do is decide on your topic. If your blog lacks any focus, it will fail. Blogs that don’t have one subject matter seem to lack direction. You will not get a dedicated readership if they don’t know what they are getting from you. As obvious as it might sound, you need to write what you know. For example, if you adore makeup, start a beauty blog. You want people to come to you for advice, and so give them some handy tips.

Step 2: Make a Plan

Before you start writing, you need to make an action plan. If you don’t make a plan, you might find that you lose momentum after you start your blog and just give up. Decide how many posts you will upload every week. You could also decide on themed posts. For example, every Wednesday, you could do a ‘Wednesday’s Style’ post. When you have a proper structure in place, it will be easy to run your blog.

Step 3: Find a Platform

There are loads of different blogging platforms you might want to use. The most popular is probably WordPress, although it is not the only platform you can use. Once you find a platform, you can create your blog using their easy step by step guide. Choose a theme for your site from ThemeForest to customize your site.

Step 4: Start Writing

This bit sounds a little easier than it is. You might think that writing is simple, but it is not. If you start typing without thinking about what you want to say, you will end up with a whole lot of jargon and rubbish. Instead, you need to plan out your posts so that you know what the point of each piece is. If a post has no reason behind it, it will seem shallow and stupid. Think about what you want to say to your audience and how to say it in a clear way.

Step 5: Monetize Your Readers

Once you have a large readership, you can turn your website views into cold, hard cash. If you are getting loads of hits every day, you can sell advertising and paid links on your site so that you can make money from it. You could also use your blog for market research. There are many systems that work in the same way PCRF works for mobile data. That means that you can gather information from your audience and sell it.

Step 6: Promote Your Blog

Promoting your blog is perhaps the hardest part of having a blog. You need to get the word out there about your blog so that people trust you and visit your site. Of course, you need a powerful social media presence, but you also need to get out there and meet people. Attend blogger events and networking sessions so that the people in your area get to know your name. When you attend events, make the right impression on people. Communicate your message in a clear, straightforward way so that people understand you.

There you have it, my 6 simple steps to starting a profitable blog. So, which are yours? Are there any steps you think are not included in this post?

5 Uncommon Ways To Promote Your Blog (Without Using the Internet!)

Blog event for promoting blogs offline”Blogger Event” Image by Websenat

There is no doubt that as a blogger, you already know a hundred and one ways how to promote yourself online. If you are like most bloggers, you must already be excellent at maintaining your social media platforms. You likely know all about Instagram, Facebook, and Twitter, and so there is no need to tell you what to do in that department.

But how good are you at promoting yourself in real life?

Do you have what it takes to get out there and tell people who you are?

If you have always hidden behind the comforting shield of your computer screen, it is time to rethink your marketing plan.

Here are 5 surprising ways to promote your blog without using the internet.

1. Host an exclusive blogging event

Bloggers, by nature, are social people. If you want to meet like-minded people, you could benefit by hosting a blogging event for other writers in your area.

Planning an event will take a little time. You can use your connections to find a venue and arrange entertainment for people. When you socialize with a large group of writers, you can learn from them and see if you can help each other in the future.

2. Give a speech to students

These days, students need to learn more than just some academic skills; they need to get to navigate the internet. The problem with the current school system is that it doesn’t equip students with the skills they will need in the real world.

Now, people need to know all about the internet if they have even half a chance of getting a job. Offer your services at a local school. You can give a speech to the students there about what it means to be a blogger and how you make it work.

People will love hearing about you, and you might just get some new readers.

3. Give people branded accessories

If you want people to see your logo, the answer to your problems is easy. Give your readers branded accessories so that they will promote you when they are out.

If you give your most-dedicated readers some branded freebies, they will be sure to wear them. That means that people all over the world (depending on where your readership is) will see your logo. Ensure that you also put your URL on the products so that people know where to find you.

4. Gorilla marketing

Another way to ensure that people see your branding is to use a standard gorilla marketing technique. You should get some stickers with your logo and URL on them. You can buy a bulk of high-quality prints online at sites, such as scodix.com.

Once you have your stickers, you can send them out to people. Ask your readers to stick them anywhere they want so long as it is in a public place. Get people to send you pictures of where they stick each sticker. You could even offer people a prize if they put your stickers somewhere creative. That way, people will strive to put your stickers somewhere that everybody will see them.

5. Offer advice to new bloggers

When people first start out in the world of blogging, they need advice. If you have been a blogger for a long time, you can offer newbies advice and tips to help them get started.

Reach out to new bloggers and offer to chat with them about how you started your blog. Remember, so long as you are talking about your blog to new people, you are promoting it.

Offering help and advice for free is an excellent way to market yourself. People will be grateful and so they will help to promote you as well.

If you are thinking of growing your blog’s audience in the coming year then going offline with your blog promotion is one thing you need to consider right now. There are a whole lot of potential readers of blog out there. Reach them with these offline blog promotion tactics and see your blog break new grounds.

Over to you: Are you already using any of these offline blog marketing strategies? Do you have any strategy or tactic that bloggers can promote their blog without using the internet?

Share with us in your comments below.

Will Mobile Blogging Be The Trend In 2015?

Mobile Blogging - The Future of blogging!

As the year 2014 is gradually drawing to a close there is no better time to make preparations for the coming year. One sure way to do this is to understand the top trends in 2014 and then use that to forecast the direction things will be moving in 2015.

In this post I want to take a look at the future of blogging and categorically say that one trend that will take the blogosphere by storm in 2015 is mobile blogging!

Okay, this might just be my predictions for 2015! However, the fact is it is plainly evident around us already.  In the recent few years mobile blogging had gradually garnered some interest amongst bloggers and I believe it is now ready sweep the blogosphere!

But What is Mobile Blogging?

According to the free encyclopedia, mobile blogging is:

“A method of publishing to a website or blog from a mobile phone or other handheld device. A moblog helps habitual bloggers to post write-ups directly from their phones even when on the move.[1] Mobile blogging has been made possible by technological convergence, as bloggers have been able to write, record and upload different media all from a single, mobile device.”

Why Mobile Blogging?

One of the reasons why a lot of bloggers are attracted to blogging is the fact that you can easily make frequent updates and keep all of your site visitors up to speed with current situations.  There’s indeed REAL power in this!

Now, the good thing about mobile blogs, or “moblogs” (as they are today being referred to) is the fact that they allow their users to post things literally as they happen. This new wave of blogging allow bloggers to keep web surfers up to date with both good and bad events as they occur all over the world. This has made international communication faster and more accurate.

Before now many bloggers were limited by location and geography. If you are running a news blog for example, to keep your blog current and on the spot you will need to run home and boot up in order to update it. However, mobile blogging marks the beginning of a thrilling new era when web-based communication can happen spontaneously from any location.

Moblogging devices mean that there is almost nowhere on the planet that remains off-limits for bloggers!

Will Mobile Blogs Really Dominant The Blogosphere In 2015?

Of course, we cannot answer this with a categorical yes or no. However, with what is happening today this is may just be the case. At present mobile blogging is still in its infancy because the technology that makes it possible has only recently hit the global market.

The first moblog technology became available over a decade ago, but it is only in the past few years that mobile web devices have become user-friendly enough to appeal to most consumers. As camera phones and other mobile technology become more popular, more and more bloggers are getting away from their desks and are hitting the streets. The result is that moblogging is becoming much more widespread than it was even a few months ago. And mobloggers are quickly attracting a lot of attention with the blogging community.

If you are therefore a blogger who focuses on current affairs and you want to keep your readers up to date on the latest breaking news, you should be looking into moblogging. Even if you are an entrepreneur blogger and you are using your blog to market your business online, you can also gain a lot from mobile blogging. This is because the current trend seems to imply that moblogs are here to stay.

Mobile Blogging Is a Big Plus for Content Marketers

As businesses are becoming more aware of the power of content marketing they can now also incorporate the power of mobile blogging into their content production. Your business blog readers will definitely appreciate it if you can keep them on top of events as they unfold.  With mobile blogging you have this power at your finger tips.

Mobile devices make it possible to blog from the sites where current events are unfolding. This is actually the main reason why mobile blogging has so much thrilling potential to revolutionize the blogosphere. With a camera phone you can post blog entries from, say, the foot of the podium at a presidential speech, or from the stands during the final moments of the World Series.

You can also do this from some business event. For example, if you are organizing a seminar or webinar, you can easily update your readers with the goings-on! This will enable you and your blog readers’ experience the same real time thrills that live television coverage provides.

The combination of mobility and individual control that moblogging provides certainly places mobloggers on the cutting edge of today’s communications technology, and it is hard to imagine that the number and prestige of moblogs will not continue to grow in the coming years.

The time to start is now

Are you already mobile blogging? Do you have plans to incorporate this into your blog marketing in the nearest future? Getting involved with mobile blogging does not have to take much from you in terms of investment and time. You might already be doing without really considering it. But making it a part of your blog marketing strategy should be your focus in the coming year and beyond.

Economic #Inequality: Who Will Bridge The Gap, SERIOUSLY?

Blog Action Day 2014 #inequality

This post should have been published yesterday as my contribution to this year’s Blog Action Day.

For those who don’t know. Blog Action Day is a yearly event organized by BlogActionDay.org as a way of bringing bloggers around the world to focus on a particular topic on a chosen day. Over the years thousands of bloggers have participated in this program bringing attention to a particular topic.

Now, this year’s #BlogAction14 is focused on the problem of #Inequality.

No doubt, inequality comes in different forms. It could be gender inequality. Economic inequality. Racial inequality. etc.

It was therefore a real challenge to decide on what angle to take on the topic. But after much thought and considering the focus of the WebIncomeJournal.com I have decided on tackling it from the angle of economic inequality, which of course is a worldwide issue.

For example, the Guardian a few days ago reported a Credit Suisse study which shows that inequality is on the increase. Titled: “Richest 1% of people own nearly half of global wealth” the report states:

“Taken together, the bottom half of the global population own less than 1% of total wealth. In sharp contrast, the richest decile hold 87% of the world’s wealth, and the top percentile alone account for 48.2% of global assets,”

Now, that is about half the wealth of the world in hands of just 1%!

Does this make you mad?

Are you enraged because of this?

Or,

Does it make you think really deep?

As expected most of the comments on the Guardian article were nothing but abuses on the rich. A few others called for a revolution as the only solution to correct the “anomaly.”

This is not really different from what we have heard over the years. But unfortunately this has not in any way brought any solution. Instead this small clique has continued to grow wealthier while the majority continues to slide down the scale.

So, Will Shoulder the Change?

Economic inequality gap

As much as most of us feel very passionate about this problem, there is no help if all we do is call on the high heavens to fall on the rich because to us they are being unfair to the rest of us.

As much as we recognize economic #inequality as evil that must be eradicated, expecting the super rich to come up with a formula of “redistributing” the commonwealth, is simply a day-dream.

First, we must understand that as far as humans are concerned, “equality” is a charade. Or what do you think of this:

“For to everyone who has, more will be given, and he will have abundance; but from him who does not have, even what he has will be taken away.” – (“The Parable of Talents,” from the Holy Bible).

While not denying the fact that there’s a conspiracy of the super rich to jealously guard the entrance to their little clique, the above scriptural reference is also an eye opener to the fact that if you must “have abundance” then you must be able to earn it.

You cannot expect the wealthy to simply hand over your own share of the wealth on a platter of gold.

The Political Class Will Not Do It, Either

It is also unfortunate that many others expect those in government to take the initiative to redistribute the common wealth. After all we have given them the mandate to manage the common pool.

But to me this is also another mistake. As we have seen all over the world, politicians are more concerned about their own pockets than the people who voted them into power.

Besides if they ever thought of doing anything about this problem they will only position us to create more wealth for the 1%

This is why I totally disagree with the Nigerian minister of finance and coordinator of the Nigerian economy, Mrs. Ngozi Okonjo-Iweala. While speaking at a breakfast dialogue with the private sector organized by the Nigerian Economic Summit Group (NESG) some time last year, she said:

“The other aspect that is worrying, is that growth in Nigeria is unequal. Inequality is high and rising…We have to create jobs, not just create wealth. If we don’t put our minds to this problem, the whole economy may be in danger.”

“We are growing, but not creating enough jobs. That is a very big challenge. The rate of growth that we have is good, but could be better. We need to grow faster.  I think it needs to grow at least 9 to 10 percent to drive job growth the way we want.”

While I have high regards for my dear minister I however do not agree that the solution to economic inequality lies in government creating more jobs and not creating wealth.

If you have problems with this then you will need to check Forbe’s yearly list of the rich and tell me how many of those who have ever been in that list have ever created their wealth working a job!

Who Then Will Salvage The Situation?

As I sat down to do this articles thinking of what the disadvantaged can do to throw off the yoke of economic inequality, all I could remember is the story of Jacob and his uncle-employer, Laban as recorded in the Holy Bible.

Now, for those who might not be familiar with this story, Jacob was the son of the Jewish patriarch Abraham. Jacob, as a result of having a problem with his twin brother Esau, unceremoniously left home and for about 20 years stayed with his uncle Laban who “graciously” took him in as an employee.

Unfortunately for Jacob, Laban saw in him some form of free labor. And so, within the period of 20 years that Jacob stayed with him, Laban changed Jacob’s wages about ten times. Each time to the disadvantage of Jacob!

In fact, Laban did everything possible to ensure that Jacob remained a pauper in his employ knowing that as long as Jacob don’t have the economic power he would have no option but to remain in his employ!

Oh yes, that also reminds me that the slogan of the labor union in my dear country, Nigeria is, “Labor creates wealth!” And precisely so. But the question that I have always asked is, for whom is labor creating that wealth?

Hands up please if you know the answer!

Throw Off The Shackles of Slavery

The good news is that Jacob, after years of suffering in the hands of his uncle-employer, took the initiative to free himself.

He never waited for some labor movement to help him do it!

More so, he never agitated for a raise in wages knowing full well that a raise in wages will only keep you enslaved to that obnoxious employer!

Economic empowerment is not about wage increaseSo, how did Jacob did it?

Simple. He creatively started a side business!

He dreamed…

He strategized…

He made a plan…

And better still, he turned his plan into reality!

“And Laban said to him…’Name me your wages and I will give it.  …What shall I give you?’ And Jacob said, ‘you shall not give me anything. If you will do this thing for me, I will again feed and keep your flocks:

‘Let me pass through all your flock today, removing from there all the speckled and spotted sheep, and all the brown ones among the lambs, and the spotted and speckled among the goats; and these shall be my wages.'”

Now, space will not allow me to say much on this. Also I don’t think this is the time to sermonize too much. But the good news is that after about 6 years of putting his plan to work, the testimony was:

“Thus the man (Jacob) became exceedingly prosperous, and had large flocks, female and male servants, and camels and donkeys!”

Yes, I passionately believe there is so much to learn from Jacob in our today’s world. You must understand that:

  • It’s not about some labor movement
  • It’s not about wage increase, even though that will help you on your way
  • It’s not about agitating for wealth re-distribution

It’s about each of us taking the responsibility of breaking loose from the shackles of mental slavery. It’s about throwing off any beliefs that limits us from taking the initiative.

There’s so much opportunity that is waiting to be exploited in our today’s world. You too can get your own slice of the cake.

You need to change your mindset right now and you will see that the 1% that holds the 48% of global wealth is a club that is open to anyone who is ready for it.

You must understand that if you will only have it in your heart, God will put it in your hands!

As we look into this problem of #inequality worldwide therefore, my call is this: stop throwing stones at the super rich, stop regarding them as the real problem. Because the truth is, we are the problem!

If only you will make that decision today, you will discover that you have everything it takes to join the club.

Start Something Online Today

Have you not heard of the possibilities open to all of us on the net today?

If you are already spending most of your waking hours online, why not take the initiative to research ways of starting a side business on the net?

What is really holding you back?

Don’t you think it is time to take your future in your own hands?

There are books and resources all over the net that will guide you on starting a side business if only you will do the check. Check out resources like these ones. Put them to use and soon enough you will understand that inequality is mostly a thing of the mind because the truth is,we are all created equal and we do have the power to create wealth.

No one will do it for you. The responsibility is yours.

I hope this has helped in a way.

Will love it if you will help promote this article. Use #BAD2014, #Bad14 #BlogAction14, #inequality to promote.

What, So Google REALLY Killed Guest Blogging, Right?

Google on guest blogging

Since 2011 when Google launched its new battle against webspam through the release of its algorithmic animals, so much has changed – whether you are talking about content marketing generally or search engine marketing in particular.

As much as some of us applauded Google’s move to “sanitize” the web, one of Google’s moves was however really “controversial.” It was actually earlier this year that Google’s head of spam, Matt Cutts came out with his, “Stick a Fork in It, Guest Blogging Is Done” blog post. Since then a whole lot of theories and insinuations about guest blogging has taken over the web.

But Is Guest Blogging Really Dead?

Since the fear of Google has become the beginning of wisdom for internet marketers, Matt Cutts’ post has since become the reference point for those who want you to run for your dear live when guest blogging is mentioned.

A closer look however will reveal one common link among those who have continued to ramp up this rhyme: they are sleek internet marketers who have some “alternative” product to sell to you!

It’s true that when Matt published the above post on guest blogging, he was dead angry at what guest blogging has grown to be – an internet marketing monster!

Hear him:

“Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy practice, and if you’re doing a lot of guest blogging then you’re hanging out with really bad company.”

And then, to show how angry he was about this issue, he warned:

“So stick a fork in it: guest blogging is done; it’s just gotten too spammy. In general I wouldn’t recommend accepting a guest blog post unless you are willing to vouch for someone personally or know them well. Likewise, I wouldn’t recommend relying on guest posting, guest blogging sites, or guest blogging SEO as a linkbuilding strategy.”

However, following the outcry that followed that post, Matt was quick to make some clarifications. He even went as far as editing the title of the post to read:

“The decay and fall of guest blogging for SEO.”

By adding, “for SEO” to the title Matt has shown that Google was not totally against guest blogging. This is clear with his additions to the blog post:

“I’m not trying to throw the baby out with the bath water. There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.). Those reasons existed way before Google and they’ll continue into the future. And there are absolutely some fantastic, high-quality guest bloggers out there. I changed the title of this post to make it more clear that I’m talking about guest blogging for search engine optimization (SEO) purposes.

I’m also not talking about multi-author blogs. High-quality multi-author blogs like Boing Boing have been around since the beginning of the web, and they can be compelling, wonderful, and useful.

I just want to highlight that a bunch of low-quality or spam sites have latched on to “guest blogging” as their link-building strategy, and we see a lot more spammy attempts to do guest blogging. Because of that, I’d recommend skepticism (or at least caution) when someone reaches out and offers you a guest blog article.”

Unfortunately, despite these clarifications, many of these sleek internet marketing practitioners have continued to trumpet the “guest blogging is dead” tune.

Should Google Be Blamed For This Guest Blogging Is Dead Song?

I must say that I have always been a fan of Google when it comes to its stand against webspam. There is no doubt that their efforts have helped, in no small measure, in weeding out the bad and not too good.

Besides, Google’s stand is not different from what I have always believed in and preached on this blog. Having published a good number of guest posts on this blog I know the pains I go through in my bid to ensure that only the very best guest posts were published here.

Unfortunately, not many guest bloggers really appreciate this stand since many of them were “commercial” guest bloggers, paid to build links through those posts.

After trying to bring in some form of sanity by re-working my guest blogging terms a number of times, I took the initiative back in 2012 to do a series on guest blogging which, in every sense clearly outlined the stand of Google even though it was published almost a year before Matt Cutts came out with his “stick a fork in it” death blow on guest blogging!

So, Is Guest Blogging Really Dead?

My Verdict? No!

It is apparent that Google does not have an automatic bad guest post algorithm that is designed to place a spam penalty on you because you do guest posts. It is however, clear from Matt’s explanations after that Google, as usual, has an eye for quality and valuable content. It doesn’t matter whether you are writing a guest post or doing a post on your own blog.

The rational is, if you are thinking of doing guest blogging as a marketing strategy you must do it well. Seek to please Google by doing it right and you can be sure that guest blogging can become a great tool in your online marketing arsenal.

In closing this post let me reference the guest blogging series which I know is still very relevant today even with Google trying to “stick a fork in it” 🙂

Ensure you read these posts for you will definitely thank me for them;

  1. Strategic Guest Blogging Tactics That Gets Results!
    Let’s get the party on track. Read this to get thrust of the series.
  2. The Secret to Getting Hordes of Endless Free Traffic as a Guest Blogger!
    Do you want to craft monumental guest posts empowered to generate endless traffic for your business? Then start from here…
  3. Ignore This Essential Element and You’ll Fail Woefully as a Guest Blogger!
    Do you really want to know the secret recipe for creating guest posts that will guarantee your success? You have it right here..
  4. How to Guarantee a Continuous Flow of Traffic with Your Guest Posts!
    Finally, here is how to optimize your your guest post to ensure a continuous flow of traffic for years to come. It’s what you have always thought…

If you want to download the series as an ebook there’s no problem. I have published it as a pdf download available on my content writing site. Click here to download it for free.

Over to you: So, what is your stand on this “guest blogging is dead” mantra?

Content & Monetization Strategies for Pinterest for Business

After the short interlude where we took sometime off to see the social media buzz being created by the ongoing FIFA World Cup in Brazil  let’s return to our series on Pinterest for Business, shall we?

Alright, this is the third in this post series. In our first post, we looked at some stats and the power of Pinterest for business while in the second entry we discussed how to set up your niche blog for greater success with Pinterest-targeted audiences. In today’s lesson our focus is on creating content and monetizing your niche blog.

Creating content for your pinterest focused blogsWhat I want to do on this post is not to give you a lesson on how to write enticing blog posts nor how to write content for the web. I’m sure there many resources online with tutorials on that. You may also want to read a post I did some time ago on this topic. Read it here.

For this post I will concentrate on some very valuable tips with references to useful online resources that can help you achieve your target. And so, let’s get started!

How to Drive More Traffic and Increase Reader Interaction

As we mentioned previously, the type of posts that are best for these niche sites are posts with visually appealing content. This is because you are targeting a visually-oriented audience – traffic from Pinterest.

For this reason, your content does not need to be heavy on text. Instead of long posts, concentrate on short posts and embed good looking photos. For better results, use large, vibrant and high resolution photos.

Here are some of the best performing content to focus on:

1. Step by step tutorials with photos or videos

2. Tips and advice posts

3. Reviews and comparison posts, and

4. Trending reports and industry news

For these types of content ideas, browse through online magazines.  You can also use Google.com to search for what is trending right now. This way you will be sure of adding hot content pieces that are popular at the moment.

How to Get Photos for Your Blogs

If your content will be virtually appealing then photos must form a good part of your content. Here are some places where you can get free photos to use:

1. Google image search – http://google.com/

2. Flickr’s creative commons – http://www.flickr.com

3. Pinterest search – http://www.pinterest.com/

4. SXC – http://sxc.hu

If you want some paid to use photos you can check out iStockphoto – http://www.istockphoto.com

Monetizing Your Pinterest Targeted Niche Blogs

Making money from your niche blogs might just be your main focus when building these types of niche blogs. But the truth is except your content is useful to your target audience all of your work might just amount to nothing.

So, before moving on to monetizing tactics ensure you have good, appealing and valuable content on your blog.

There are actually different monetization options you can use. Some of these include:

1. Google Adsense – This is a simple and quick monetization option powered by Google.

2. Shop Sense – This is an alternative to adsense. Shop Sense is great for Pinterest traffic.

3. Reachli – This is another great option for Pinterest traffic. You have the option of making money with photo ads.

4. Offervault.com – This one is great for CPA offers. A free account with offervault.com gives you access to different companies with CPA offers.

5. Amazon.com – If you are interested in promoting physical products, Amazon Associates Program is a great place to look.

6. Your Own Products – Of course, marketing your own products on your niche blog is another way of monetizing traffic from Pinterest.com.

Related Reading: What Facebook And Other Social Media Sites Can Teach You About Blog Monetization!

A Word about SEO And A Few Ad Linking Tips

Optimizing your content for the search engines is necessary if you want to drive organic traffic. But beyond this you also need to optimize your affiliate promotions to achieve high CTRs. This means approaching your ad placements the right way while implementing the best SEO practices.

Here are a few tips to help:

1. Write short but descriptive blog posts.

2. Use the target keyword in the post title. Make it descriptive and enticing.

3. Include your keyword phrase in the first and last sentence. Use a few related terms in the body of the post.

4. Include the keyword phrase in the post’s url and in the meta description.

5. Link to some authority site within the post and include a video, where possible. Simply search youtube.com with your target term and choose a video that best suit your post idea. (See how I did this on the previous post!)

6. Stealthily integrate your affiliate links within your content.

7. If your post is a tutorial, put a resource section highlighting the tools and products mentioned in the post at the end of the post and then include links (your affiliate links) to where readers can get these resources!

These are just a few things you can do to maximize your search rankings and CTRs. At first this might not come easy but as you get more adept at doing this, you will definitely see more success.

Ok, there is actually so much within this post that I trust if you are following this series there is enough for you to do before our next entry. In our next post we will take a look at how to skyrocket your income. Watch out for it!

As usual I invite you to join other esteemed readers who receive our free updates by email. This way you will never miss any future posts. Click the button below to signup.

PART 4: How to Build An Email List Using Covert Pinterest Marketing Tactics!

Looking forward to read your comments and answer your questions. Feel free to post them in your below.

Revealed: The Top Reason Why Over 95% Of Bloggers Fail!

Top Reason Why Many Bloggers Fail!

There is a pathetic phenomenon happening around the blogosphere of late. More and more bloggers are abandoning their blogs. In the past few months I have personally counted about a dozen of such bloggers MIA (Missing In Action!)

The amazing thing is that most of these bloggers are actually some of those whom you may have looked up to as “successful bloggers!”

Now, no matter what reasons these bloggers may have given for their action, we really should be concerned because, personally, I believe no one changes or abandons a winning team!

In another post I wrote on this same topic when I asked the question:

Why Are You Not Making Money With Your Blog?

While that post identify basically what I called the “bloggers’ mindset” as the main culprit why many bloggers fail to make money online with blogging, I have realized, after about 5 years of running different blogs and interacting with different bloggers, that this problem is actually playing out in different ways.

In this post therefore, I want to reveal to you what I have uncovered after writing that earlier post.

So, Why Do 95% Of Bloggers Fail?

Please note that what I referred to as the “bloggers’ mindset” in the post referenced above has not really changed (you are advised to read it here), today I’m seeing this played out in what I’ll simply call the…

“Herd Mentality”

In my 5 years as a blogger I have seen this to top the list in the manifestation of the bloggers’ mindset.

It’s simply an attempt by many bloggers to “belong” which unfortunately leads them to end up doing just what everyone out there is doing!

Take a trip today round the blogs you have always frequented and you will agree that this is true. Not only will you find the same bloggers posting comments, you will also discover that there is nothing really different in their content – the same tips and strategies; the same dos and don’ts and a common hatred for the probloggers whose tactics and strategies are drastically different from theirs!

None of these bloggers ever question why all the bloggers who read their so-called “expert tips” and strategies every day never go on to become 5-figure bloggers! They never care to question why the same set of bloggers run around the same set of blogs posting comments, meeting on social media and doing other same things over and over again!

They may not know it but the truth is, this is simply the herd mentality in action!

Now, I do not doubt the fact that it is a good thing to build a community around your blog. But if you look critically you will discover that these bloggers are actually seeking for acceptance among others of their kind!

So, How Can You Escape This?

Mark Twain once said:

“Whenever you find yourself on the side of the majority, it is time to pause and reflect!”

I think this is the right advice to heed right away. Simply doing what everyone else is doing will only help you achieve the average results being posted by many of these bloggers.

You need to separate yourself from the herd!

Evaluate the crowd you are presently following and if you discover none of these are really posting the type of results you aim to achieve then it is time to step out!

Can you picture the wild for a moment?

Now, which of the animals usually run in herds? They are the prey, right? And why do they do so? Of course, they believe that makes them safer.

How about predators?

These either stay in small groups or run alone!

This is NOT different online.

There are the “producers” and there are the “consumers.” A simple look around will convince you that the “producers” online actually run in small groups. They are always coming up with one product launch after another while the “consumers” (those who have the herd mentality) fall over themselves to either promote or buy these products. In doing this they create a stiff competition among themselves – a competition that is heightening by the day and is now seeing more and more of those in this group being “pushed” off the cliff!

Blogging Is Hard Work; Except With The Right Systems!

You need a blogging planIt is amazing that while bloggers who have the herd mentality are throwing in the trowel a few other bloggers are evolving into business conglomerates with their own systems. For example, CopyBlogger.com started as a one-man blog a few years ago but today it is a business with well over 115,000 unique customers with a team of employees!

Even with its many employees, copyblogger.com understands the rigors of moderating and replying to blog comments. And, what did they do to solve the problem?

Removed blog comments!

That one decision, instead of helping those who have always preached that you MUST reply to every comment if you want to succeed as a blogger see reason, it rather spiked a lot of debate amongst them.

The irony of it all is that they ended up linking back to copyblogger.com thereby giving the site some more free promotion and SEO juice!

Herds Are NEVER Followed but Led Or Fed Upon!

Making money online is like the predator and the prey in the wild

Like I have mentioned earlier, animals that move in herds are always seeking for protection. They are either led by someone else or they fed upon by the “predators.” They are never leaders. So if you desire to lead, if you ever desire to set the pace for others to follow, then it is time to step out of the herd.

You simply need to stop running with the crowd. And you can do this by setting your own rules, questioning the status quo and of course reevaluating your blogging activities. You need to take responsibility for your actions instead of relying some one else.

Of course, if you are just starting out, all of these may seem overwhelming.  But you need not despair because the truth is you are in luck. You can get this 7-Part  Special Guide that reveals the CORE areas you must focus on in order to build your online success. After you have understood the fundamentals you will be able to move on to form your own rules and judgments.

However, if you have gotten stuck with the “herd mentality” and its damnable ideas, you’ll need to do yourself some good and un-learn those things! The truth is I may not be able to help you except you make that decision yourself.

So, the decision is yours to make. Feel free to go run with the herd or pull away today!

I’ll love to read your comments. Whether you like this or not, let me know what you think.

Save