Hello everyone. It’ s yet another Monday and as usual it’s time for community time-out.
Today, I want to share with you an experience I had in the past couple of weeks. I know we all accept blog commenting as link building tactic. But as much as this is true, I believe this experience will teach us some lessons, especially those who are misusing this strategy.
Link Building SEOs Who Careless about The Results
A few days ago, I received an email from a site owner who demanded I remove all links pointing to his site from my blog because they were not authorized by him!
When I read that email was pained in the heart because I’m very much aware that I’ve never exchanged reciprocal links with anyone and so saying that the links from my blog to his site were not authorized by him, trying to put me on the guilty box, was not agreeable to me. And I made this clear in my response.
Here’s the graphic of the emails between us:
and my reply:
(please I had to block the name and links of the person concerned to avoid more problems!)
A few days later another email came with some graphics of the backlinks in question and from this I immediately knew that those backlinks were created by someone who had been a regular commenter on this blog since 2010 to the early months of this year!
Turning the Tide – Becoming the Offended Instead Of the Offender!
This made me more annoyed, and I made it clear in my second email that I should be the offended one because someone in his pay must have abused the ‘dofollow’ generosity of my blog!
However, still ready to help because I now sense that he must have been a victim of some bad SEO company, I requested the URLs of the pages where those links appeared as a condition for me to remove the links. Here’s what I sent him:
I later received two other emails, one from the site owner who and another from an SEO company, who I presume has been hired to correct the wrong that has been done.
In these two letters they were both apologetic. They made it very clear that the problem was a result of the dubious dealings of an earlier SEO which has led to the site being penalized by Google. Removing the offending links was therefore a necessity!
And of course, the SEO company’s email contained the URLs links!
Good Ending to a Bad Story
The good news is that with the URLs provided it took me less than an hour to remove those links.
[Update: Here is a graphic of the email of this person later sent me]
However, the whole incident has brought up a few things that I hope we can learn from. Fact is, blog commenting can be a good way of generating traffic from other blogs, creating connections, and building back links for improved search engine rankings. But, it can also be costly when applied wrongly.
For example, this marketer has discovered how costly it can be to hire the wrong hands:
1. He spent money thinking he was doing his business some good but ended up with a problem. In an earlier issue we discovered here I talked about companies employing SEOs to send away clients from their sites because of using misspelt keyword phrases. This is another example of spending money to punish your business. Lol!
2. Precious time and more money is now being spent to correct the earlier mistake. I’m not against career SEOs but how long will online entrepreneurs realize that creating quality and customer-centric web content that is expertly optimized for the search engines, is more important than what most SEOs will want us to believe? Google’s algorithm changes in the recent times have clearly made us understand this. If you must invest your money in your business please invest it wisely.
3. As a freelance SEO content writer, I’ve always known that it is immoral and wicked to take a clients money and do something that will ultimately affect the client negatively. I think it is our duty to let the client know the implication of what we do because most clients do not have a basic knowledge of SEO but you who knows (that is why you are the expert) must stay away from ‘black-hat’ tactics. This incident has reinforced that belief for me.
4. Finally, this is a wakeup call for those who are here because they had been hired by someone to build links. Please beware because one day, that person may turn around to hate you if you build backlinks that turn out to be a problems for your clients. You’re warned!
Over to You: I don’t know if you learned any lessons from this incident. I’ll love to hear from you in your comments. Also, as a blogger if someone had contacted you with this problem how would you have handled it? Share with us in your comments below.